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Senior Manager, SEO

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DealerOn

501 - 1000 employees

Founded 2004

🚘 Automotive

πŸ“£ Marketing

☁️ SaaS

πŸ’° Private equity on 2020-02

Automotive β€’ Marketing β€’ SaaS

DealerOn is a digital marketing and software provider for automotive dealerships across North America. It offers the Cosmos website platform and a suite of services including responsive websites, automotive SEO, precision-targeted digital advertising, digital retailing, personalization, automation, lead generation, listings management, reporting & analytics (GA4-powered), compliance (consent and accessibility) and AI solutions (DealerOn Sidekick, OnPrompt). DealerOn serves independent dealers and multi-rooftop dealer groups, emphasizes lead generation and conversion optimization, and states it helps over 7,000 car dealers sell more cars more profitably.

πŸ“‹ Description

β€’ Partner with the Director of SEO on department-level planning, OKRs, and roadmap execution. β€’ Lead high-impact initiatives such as automation, AI integration, workstream development, efficiency improvements, and new service rollouts. β€’ Identify and lead process adjustments and needs for the SEO Department. β€’ Analyze organic traffic and SEO trends and develop forward-thinking SEO strategies across content, technical, and deliverables in SEO. β€’ Serve as a mentor and escalation point for SEO department Managers, Consultants, and Specialists. β€’ Address and resolve client challenges, including de-escalating issues β€’ Lead playbook and upskill development for the SEO department. β€’ Help evaluate team and department performance to make recommendations on improvements and opportunities for growth. β€’ Represent the company as a subject matter expert at industry conferences and OEM meetings, contributing thought leadership and strategic insights. β€’ Act as a liaison between cross-functional teams, including Development, Product, Design, Digital Advertising, and more. β€’ Oversee a team of SEO Consultants and accounts. β€’ Manage Interviews and New Hire Onboarding

🎯 Requirements

β€’ Bachelor’s Degree or equivalent industry-specific experience β€’ Minimum of 6 years SEO experience β€’ 10 years management experience β€’ Excellent attention to detail, especially with communication (written and verbal) β€’ Experience with SEO/Site auditing tools (Screaming Frog) β€’ Excellent content writing and editing ability β€’ Proficient in Microsoft Tool Suite (Excel and Word) β€’ Proficient in Google Analytics and data analysis β€’ Advanced experience in Local SEO

πŸ–οΈ Benefits

β€’ Medical, dental and vision insurance β€’ Company matched 401K plan β€’ Flexible PTO + Sick Leave β€’ 6 weeks paid Parental Leave β€’ 8 Paid National Holidays β€’ Company-paid basic Life Insurance β€’ Voluntary supplemental Life Insurance β€’ Voluntary long-term/short-term disability insurance β€’ Voluntary Pet Insurance β€’ Optional Healthcare/Dependent Care FSA Account

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