Senior Content Marketing Manager

Job not on LinkedIn

🕒 May 1

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Logo of DLS Discovery, LLC

DLS Discovery, LLC

51 - 200 employees

Founded 2018

🏢 Enterprise

📋 Compliance

Legal • Enterprise • Compliance

DLS Discovery, LLC is a leading provider of eDiscovery, managed document review, and trial and legal support services. Based in Wilmington, Delaware, the company has built a strong reputation by supporting AM Law100 law firms, Fortune 500 companies, as well as national and local law firms and corporations. Known for its individualized approach, DLS Discovery emphasizes communication and custom-fit technological solutions to enhance the efficiency and effectiveness of its services. The company offers a wide range of services including forensic collections, document hosting, analytics, trial support, litigation support, and more, all while focusing on innovative ways to preserve resources and save clients money.

📋 Description

• Build and own content strategy aligned to the buyer journey • Develop quarterly content plans tied to campaigns and go-to-market priorities • Partner with Demand Generation and Product Marketing to drive pipeline impact • Create and lead the development of range of content, including white papers, case studies, blogs, webinars, and other strategic assets • Translate complex eDiscovery topics into clear, engaging content • Develop content that positions KLDiscovery as a trusted and differentiated industry voice • Leverage generative AI tools to support content creation, research, and ideation • Apply prompt engineering techniques to produce on-brand, high-quality outputs • Edit and refine AI-generated content to meet standards for tone, accuracy, and clarity • Partner with Product Marketing, Sales, and subject matter experts to ensure accuracy and relevance • Support and elevate sales enablement with case studies and supporting assets • Interview internal experts and translate insights into high-impact content • Optimize content for search and discoverability • Track performance including traffic, engagement, and conversion • Use analytics tools to continuously refine and improve content performance • Develop and optimize gated content to support lead generation and nurturing • Align content with campaigns to drive MQL and SQL growth • Continuously improve content effectiveness based on conversion and pipeline performance

🎯 Requirements

• 5 to 8+ years of content marketing experience in B2B, SaaS, or legal technology • Proven ability to create high-quality, technical content for professional or enterprise audiences • Demonstrated experience using generative AI tools for content creation, editing, and optimization, including prompt engineering and output refinement • Strong understanding of content strategy, demand generation, and pipeline growth • Experience working with SEO/GEO/AIO best practices and analytical tools • Creative problem-solving abilities with a strong attention to detail. • Ability to collaborate across departments, manage multiple projects and stakeholders in a fast-paced, results-oriented environment.

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