Content Manager

Job not on LinkedIn

🔥 13 minutes ago

🏄 California – Remote

🏄 California – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

👨🏼‍💻 Content Manager

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Dodge Construction Network

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1891

🤝 B2B

☁️ SaaS

🏪 Marketplace

B2B • SaaS • Marketplace

Dodge Construction Network is a provider of construction market intelligence and digital connection tools that help contractors, architects, engineers, manufacturers and suppliers find projects, manage bids, and connect with decision-makers. The company delivers a searchable directory of projects, plans, specs, product/manufacturer data and BIM objects, verified RFP/RFQ leads, forecasting and analytics, and consulting services through SaaS platforms and data-driven solutions to support business growth across commercial and residential construction markets.

📋 Description

• Establish a systematic approach to identifying topics and thought leaders, internal and external, to deliver solution-oriented content and experiences for our ICP • Create goals and mechanisms for our thought leaders to be present in the right communities at the right time • Manage thought leaders against their engagement goals and remove friction from the process of growing their engagement • Create, and guide the creation of, content that ranks for SEO and AI Search • Own accountability for a monthly target of leads and engagements generated through content • Work closely with Performance Marketing to bring the content strategy to life and connect it to demand generation results • Work with our Events team and our Enterprise Sales team to align thought leaders to external speaking engagements, including events, peer groups, and customer calls • Identify and prioritize the speaking and community opportunities that will move the needle for the brand and pipeline • Track and report on content performance against lead, engagement, and SEO/AI Search visibility goals • Use performance data and qualitative feedback to continuously refine topics, formats, and channels • A documented thought leadership and content strategy is in place and adopted by internal and external contributors • 2x+ increase in SEO traffic and leads from content • Thought leaders' LinkedIn followers increase by 1k each • A consistent monthly content cadence is hitting agreed lead and engagement targets

🎯 Requirements

• 5+ years of B2B content marketing experience, including managing a thought leadership program • Proven track record producing SEO- and AI-Search-optimized content that generates measurable leads and engagement • Experience in a data & analytics, SaaS, or technology company, ideally serving both SMB and enterprise audiences • Skilled at coaching and enabling executives or subject-matter experts to show up effectively as thought leaders • Comfortable working with data to prioritize topics, formats, and channels • Strong writer and editor with excellent project management skills • Experience partnering closely with Performance Marketing, Events, and Sales teams to align content to pipeline goals