Assistant Manager – Marketing

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FE International, Inc.

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2010

💸 Finance

💳 Fintech

🏢 Enterprise

Finance • Fintech • Enterprise

FE International, Inc. is an award-winning strategic advisor for technology businesses, founded in 2010. The company specializes in facilitating business exits, mergers, acquisitions, and capital raises, having completed over 1,500 transactions worth more than $50 billion. They provide investment banking services tailored for the middle market, including M&A, private capital placement, and valuation services through FE Capital Markets. FE International also offers private sales and acquisition services for technology businesses, boasting a 94. 1% success rate. The company delivers comprehensive due diligence services to assess financials and operations, and offers managed fundraising services for early stage funding. Additionally, they have significant expertise in sectors like artificial intelligence, cybersecurity, eCommerce, consumer products, edTech, fintech, and marketplace applications.

📋 Description

• Design and execute multi-channel lead generation campaigns (inbound and outbound) to drive qualified deal flow and prospect engagement • Build and manage cold outreach sequences (email and LinkedIn) targeting business owners, investors, and strategic buyers • Continuously test and optimize outreach messaging, cadence, targeting, and list quality for better response and conversion rates • Use tools such as LinkedIn Sales Navigator and enrichment/outreach platforms to build and qualify prospect lists • Own day-to-day management of HubSpot (or equivalent): workflows, list segmentation, lead scoring, and campaign tracking • Maintain CRM data hygiene, pipeline reporting, and attribution tracking in partnership with the deal origination team • Build and manage nurture sequences aligned to the buyer and seller journey • Manage email deliverability, domain health, and sending reputation • Collaborate with cross-functional teams to deliver high-quality marketing initiatives • Analyze campaign performance and optimize for better results

🎯 Requirements

• 4-6 years of progressive B2B marketing experience, ideally in financial services, M&A advisory, consulting, or professional services • Proven hands-on experience with HubSpot (or a similar CRM/marketing automation platform) • Demonstrated success in lead generation, cold outreach, and pipeline-building campaigns • Strong SEO fundamentals with growing familiarity in AEO/GEO/LLM optimization • Experience managing Google Ads and performance marketing budgets • Excellent written communication with a portfolio of blog/content samples • Hands-on experience using AI tools (Claude, ChatGPT, or similar) in day-to-day marketing work, including building AI-assisted workflows rather than just using chat interfaces • Analytical mindset, comfortable with campaign data, dashboards, and reporting tools • Bachelor's degree in Marketing, Communications, Business, or a related field

🏖️ Benefits

• Competitive salary • Career development opportunities • Flexible work arrangements • Health insurance • Paid time off