Growe Talents
11 - 50 employees
🎯 Recruiter
🎮 Gaming
Recruitment • Gaming
Growe Talents is a recruitment agency specializing in the iGaming sector, focused on matching ambitious professionals with roles that drive both personal career growth and business performance. Born from the expert recruitment team at Growe, the company connects talent with opportunities across functions such as software development, CRM, marketing, content, and risk, and emphasizes meaningful matches based on skills, values, and growth potential. Growe Talents also promotes global opportunities, performance-driven rewards, and benefits aimed at supporting candidates and clients in a fast-paced, innovative industry.
Head of CRM
Job not on LinkedIn
🕒 March 12
📊 Check your resume score for this job
Improve your chances of getting an interview by checking your resume score before you apply.
Growe Talents
11 - 50 employees
🎯 Recruiter
🎮 Gaming
Recruitment • Gaming
Growe Talents is a recruitment agency specializing in the iGaming sector, focused on matching ambitious professionals with roles that drive both personal career growth and business performance. Born from the expert recruitment team at Growe, the company connects talent with opportunities across functions such as software development, CRM, marketing, content, and risk, and emphasizes meaningful matches based on skills, values, and growth potential. Growe Talents also promotes global opportunities, performance-driven rewards, and benefits aimed at supporting candidates and clients in a fast-paced, innovative industry.
📋 Description
• Develop and execute a CRM strategy for a specific LATAM market; • Own the full player lifecycle, including onboarding, retention, reactivation, and VIP management; • Implement advanced player segmentation based on behavioral and financial data; • Manage multi-channel communications (email, SMS, push notifications, in-app messaging, etc.); • Optimize bonus strategies and promotional campaigns; • Lead A/B testing initiatives and continuously improve CRM performance; • Monitor and improve key KPIs such as LTV, ARPU, Retention Rate, Churn, and NGR; • Collaborate closely with BI, Marketing, Product, and VIP teams; • Manage and develop a CRM team.
🎯 Requirements
• 5+ years of experience in CRM; • 2+ years of experience in iGaming; • Strong understanding of player lifecycle management and retention mechanics; • Proven experience in managing a team; • Strong analytical mindset with a performance-driven approach; • Experience working with CRM platforms such as Optimove, Salesforce, FastTrack, Smartico, or similar; • English level — Upper-Intermediate or higher; • Experience with LATAM markets — nice to have; • Spanish — nice to have.
🏖️ Benefits
• Health & Wellness Focus • Global Medical Coverage • Growth Opportunities • Benefits Programs (compensation for the gym/stomatology/psychological service & etc.) • Performance-Driven Rewards • Dynamic Work Environment
Apply Now
