Public Relations Director, Consumer

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Logo of Interdependence

Interdependence

51 - 200 employees

Founded 2013

📱 Media

🤖 Artificial Intelligence

🤝 B2B

Media • Artificial Intelligence • B2B

Interdependence is a strategic integrated communications firm that combines public relations, social media, influencer marketing, experiential/event marketing and strategic brand development with a proprietary AI predictive analytics platform called Interviewed®. The agency uses AI-powered media relations and creative storytelling to drive earned media, boost website traffic and conversions, and increase brand credibility for clients across technology, healthcare, biotech, travel and consumer sectors. Interdependence markets itself as a results-driven, technology-enabled partner for businesses seeking aggressive, targeted PR and integrated marketing campaigns.

📋 Description

• Serve as senior lead for multiple consumer accounts, providing high-level strategy, vision, and counsel. • Build trusted partnerships with client executives, understanding business priorities and aligning PR strategies to drive impact. • Oversee integrated communications programs, including thought leadership, executive visibility, product storytelling, and industry positioning. • Anticipate challenges and provide proactive solutions to ensure long-term client success and retention. • Lead development of integrated media relations programs that secure meaningful, business-impacting coverage. • Shape executive narratives and messaging frameworks for complex technology stories. • Cultivate relationships with top-tier media outlets. • Oversee production of strategic content, including press strategies, results reports, pitch calendars, pitches, press releases, bylines, and thought leadership articles. • Manage and mentor account teams to deliver high-quality work with efficiency and precision. • Develop and execute PR strategies and press plans. • Provide direction, feedback, and guidance to ensure professional growth and career development. • Oversee team structure, workflow, and staffing allocations across multiple clients. • Contribute to business development efforts including proposal creation, presentations, and RFP responses. • Identify opportunities for organic growth within existing accounts. • Partner with senior leadership to shape best practices, improve processes, and drive overall agency excellence.

🎯 Requirements

• 10+ years of PR or communications experience, with significant agency experience in the consumer space. • Proven success leading integrated communications programs for enterprise, SaaS, or AI clients. • Deep understanding of the consumer landscape, including key media, trends, and issues shaping the industry. • Exceptional writing, pitching, and storytelling abilities. • Demonstrated leadership experience managing teams, budgets, and client portfolios. • Strong presentation and client relationship-building skills. • Strategic thinker who can translate complex technology into compelling narratives. • Comfortable working cross-functionally in a fast-paced, all-remote environment.

🏖️ Benefits

• Medical/dental/vision coverage • Vacation/sick leave/holiday PTO • 401(k) • Flexible remote work options • Summer Fridays

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