Senior Social Media Specialist

Job not on LinkedIn

🕒 June 14

❄️ Minnesota – Remote

❄️ Minnesota – Remote

💵 $50k - $53k / year

⏰ Full Time

🟠 Senior

💕 Social Media Manager

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Target Corporations Limited

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1 - 10 employees

Target Corprations Limited is a creative arm for New Zealand based Chartered Accountant Stephen Simpson and his wife Karen.

📋 Description

• Develop and curate engaging content for various platforms, including blogs and social media channels, collaborating with marketing, community, and design teams. • Manage and grow our social media presence across platforms such as Facebook, Instagram, YouTube, and TikTok. • Foster a safe and inclusive environment within the community. • Build and foster relationships with followers through active engagement, responding to comments, and facilitating discussions. • Monitor and analyze social media metrics to assess the effectiveness of campaigns and strategies, providing insights for improvement. • Gather insights and data from the community to inform future content and marketing strategies, ensuring alignment with audience needs. • Supervise the work of the Social Media Specialist. • Collaborate with marketing and communications teams to create and execute social media campaigns that align with organizational goals. • Oversee the creation and implementation of the monthly content calendar, which includes monthly organizational objectives and initiatives. • Stay updated on industry trends, emerging platforms, and best practices in social media and community engagement. • Ensure progress on all platforms by using analytical tools such as Google Analytics and others.

🎯 Requirements

• 5+ years of experience working as a Social Media Specialist, ideally in a non-profit, social impact, or volunteer-driven context. • Exceptional communication and storytelling skills, with the ability to craft compelling, on-brand content across a variety of formats (articles, videos, social media, etc.). • Strong design and video editing skills with the ability to create independent content. • In-depth knowledge of Buddhism and Mingyur Rinpoche’s teaching and meditation-related topics. • Data-driven mindset, with the ability to analyze community engagement metrics and user behavior to inform content strategy. • Excellent knowledge of Facebook, YouTube, Instagram, and other social media best practices. • Hands-on experience with content management systems, email marketing platforms, and social media publishing tools. • Strong technical aptitude. • Project management chops, able to juggle multiple competing priorities and deadlines while keeping the content engine running smoothly. • Passion for our mission and a deep understanding of our target audiences and their needs. • Empathy and emotional intelligence to connect with followers. • BSc degree in Marketing or a relevant field. • Fluency in English.

🏖️ Benefits

• Health insurance • Dental • Vision • Life insurance • STD/LTD • HSA (US-based employees) • 200 hours of PTO annually • 40 hours of Paid Retreat Time (PRT) annually • Professional development opportunities • Complimentary access to all Tergar meditation programs • Reduced fees for retreats with Mingyur Rinpoche