Lifecycle & Email Marketing Manager – Contract

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MagicSchool AI

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2023

📚 Education

🤖 Artificial Intelligence

💰 $2.4M Pre Seed Round on 2023-08

Education • Artificial Intelligence

MagicSchool AI is a leading artificial intelligence platform tailored for the education sector. It offers over 70 AI tools that assist educators in lesson planning, writing assessments, and communicating effectively. The platform is embraced by over 4 million educators worldwide and integrates with learning management systems like Google Classroom and Microsoft Word. MagicSchool AI emphasizes responsible AI use, supporting both educators and students in building AI literacy while ensuring privacy and compliance with regulations. The platform offers a wide range of resources to enhance learning experiences, save educators time, and promote AI literacy, making it a valuable tool for modern education needs.

📋 Description

• Own the development, planning, execution, and optimization of customer communication strategy. • Build, schedule, and send email campaigns across the full customer lifecycle. • Inherit and monitor active evergreen journeys and execute optimizations based on engagement data. • Monitor campaign and journey performance proactively and surface insights. • Partner closely with cross-functional teams to execute campaigns on-brief and on-time. • Design and execute A/B tests on messaging, timing, segmentation, and subject lines.

🎯 Requirements

• 5-7+ years in lifecycle or email marketing in a SaaS environment • Hands-on Iterable experience building campaigns, journeys, and audience segmentation • Proven track record of creating and optimizing email campaigns • Experience with A/B testing and personalization strategies across CRM/email channels • Familiarity with growth KPIs including MAU, DAU, retention, activation rate, and churn reduction • B2B OR B2C experience • Strong collaboration skills, particularly with product, design, and operations • EdTech background or experience marketing to educator audiences (preferred) • Experience with Pardot/Salesforce Marketing Cloud Account Engagement (preferred) • Data analysis using Amplitude, Looker, or similar tools (preferred)

🏖️ Benefits

• Unlimited time off to empower our employees to manage their work-life balance. • Choice of employer-paid health insurance plans with low premiums for dental and vision. • Generous stock options, vested over 4 years. • 401k match & monthly wellness stipend.