Creative Marketing Director

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🕒 April 30

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Empower Life Collective

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2024

👥 B2C

🌍 Social Impact

B2C • Coaching • Social Impact

Empower Life Collective is dedicated to helping men save their marriages by offering specialized coaching programs that address relationship challenges. With a focus on understanding the emotional and communicative needs of their partners, the collective guides husbands through strategies to strengthen their marriages, even in situations where divorce appears imminent. Their approach emphasizes the importance of emotional connection and trust, aiming to foster a loving and supportive family environment.

📋 Description

• Lead and develop monthly creative strategies from data insights, including hooks, angles, and campaigns for organic and paid content. • Oversee and direct all creative output across paid ads, landing pages, email sequences, and video scripts, ensuring consistency and quality. • Build, manage, and elevate the creative team including designers, video editors, and copywriters. • Own and refine the Marriage Reset brand, signing off on all messaging and copy before it goes to market. • Collaborate with media buying and growth teams to test, iterate, and optimize creative based on performance data.

🎯 Requirements

• 7 or more years of experience in creative direction within high-ticket coaching or service-based businesses. • Proven track record overseeing $1M+ funnels with a strong understanding of voice-of-customer research. • Demonstrated ability to lead creative teams, manage QA processes, and own final approvals. • Strong copywriting literacy with the ability to brief, review, and elevate copy produced by your team. • An analytical mindset with a genuine obsession for testing, performance metrics, and continuous improvement.

🏖️ Benefits

• Work from Anywhere: Enjoy the freedom of a fully remote position, giving you the flexibility to work from wherever you feel most productive. • Creative Ownership: Take full ownership of creative strategy while working alongside a team that actively supports your ideas and invests in your success. • Performance-Based Rewards: Exceptional performance and meaningful contributions beyond the core expectations of the role may be recognized through discretionary performance-based bonuses.