Digital Strategist

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NXTThing RPO

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2018

👥 HR Tech

☁️ SaaS

🤝 B2B

💰 Private equity on 2021-09

HR Tech • SaaS • B2B

NXTThing RPO is a provider of recruitment process outsourcing (RPO) and talent acquisition services that blends advanced technology with a human-centered approach. The company offers a Talent Intelligence Platform, an AI-powered front-line hiring product (Personegy), recruitment marketing, and consulting/advisory in workforce planning and recruitment tech. NXTThing focuses on high-volume and enterprise hiring, employer branding, and data-driven hiring decisions to support clients across industries such as life sciences/pharmaceuticals, automotive/manufacturing, logistics, retail, hospitality and professional services.

📋 Description

• Own website strategy, design, and ongoing optimization to support brand positioning, lead generation, and user experience • Manage website updates, landing pages, and conversion-focused design for campaigns and product launches • Monitor site performance (traffic, engagement, conversion) and make data-driven improvements • Ensure consistent brand voice, visual identity, and messaging across all web properties • Develop and execute social media strategy across platforms (LinkedIn, etc.) for both company and executive brand presence • Create and curate compelling content tailored to product and service audiences • Build and maintain a social content calendar aligned with broader marketing and campaign priorities • Translate business and marketing goals into integrated digital strategies spanning web, social, and digital advertising

🎯 Requirements

• Bachelor's degree required, preferably in Marketing, Digital Marketing or Communications. • Proven experience as a Digital Strategist or similar role, with hands-on website design and social media management experience • Demonstrated experience marketing both products and services digitally • Strong understanding of digital analytics tools (Google Analytics or equivalent) and ability to translate data into action • Experience with website platforms/CMS (e.g., WordPress, Webflow, HubSpot CMS) and social media management tools • Excellent written and visual communication skills • Ability to travel up to 10% yearly.

🏖️ Benefits

• Unlimited paid time off • 2, 1-week shutdowns per year • Paid holidays • Company paid medical, dental & vision insurance • Strong work-life balance