Head of Editorial

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Optimum7.com

51 - 200 employees

🛍️ eCommerce

🤝 B2B

eCommerce • B2B • Digital Marketing

Optimum7. com is a digital marketing and eCommerce development company that specializes in helping B2B businesses, particularly those in industrial sectors, elevate their online presence. The company offers a range of services, including eCommerce migration, custom functionality development, conversion rate optimization, and digital marketing solutions such as SEO and PPC. Optimum7. com has extensive experience with platforms like BigCommerce, Shopify, and WooCommerce, and focuses on complex projects for industrial manufacturers seeking to improve their digital storefronts. They pride themselves on measurable results, such as increasing online revenue and improving user experience for their clients.

📋 Description

• Own the full editorial function across Zen Media + Optimum7 • Run editorial production across all programs (Published Monthly™, AI Notices, AI Reputation, new AI programs) • Build editorial playbooks for new programs before launch • Manage full writing team (writers, contractors, freelancers) • Act as final editorial gate before client delivery or publication • Own editorial placement strategy and relationships with high-authority publications (DA 60+) • Enforce compliance and editorial standards across all content • Define and maintain writing standards for SEO, GEO (AI citability), AP Style, structure, and tone • Partner with Head of PR and account teams on strategy and execution • Train writers on AI-first editorial craft • Write key high-impact pieces (bylines, launches, strategic thought leadership) • Own editorial performance metrics (quality, speed, citation impact, approval cycles)

🎯 Requirements

• 7–10+ years editorial experience (Managing Editor / Editorial Director / Head of Content preferred) • Proven experience managing editorial teams (writers + freelancers) • Strong portfolio of published editorial work (including ghostwriting) at DA 60+ outlets • AP Style mastery • Experience with B2B industries (software, healthcare tech, manufacturing, services, eCommerce) • Strong understanding of SEO and AI citability (GEO / LLM extraction principles) • High-level editorial judgment (tone, compliance, accuracy, structure) • Ability to run multiple editorial calendars and deadlines at scale • Experience improving and scaling writers and editorial systems • Calm, structured communication style and strong operational discipline • Preferred Experience • Existing relationships with major trade or business editors (Forbes, Fast Company, WSJ, etc.) • Experience building editorial teams or style guides from scratch • Experience with AI visibility / Answer Share™ / GEO frameworks • Wire services (PR Newswire, Business Wire, GlobeNewswire) • Knowledge of structured data / schema / citation mechanics • Experience launching editorial programs or content systems

🏖️ Benefits

• 100% remote role • Competitive senior-level compensation • Define editorial standards for AI-era content marketing • Direct exposure to ZAVI™ and Answer Share™ performance data • Lead editorial systems across multiple new program launches • Oversight across two companies and multiple industries • Clear path toward VP / Chief Content Officer level • Culture of excellence, integrity, and innovation

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