Senior Product Manager, Engagement

🕒 June 12

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PlayOn! Sports

WebsiteLinkedInAll Job Openings

201 - 500 employees

📣 Marketing

📦 Logistics

💼 Consulting

💰 $26M Series D on 2013-07

Marketing • Logistics • Consulting

PlayOn! Sports is a company specializing in providing digital solutions for high school athletics and activities. They offer a comprehensive platform that integrates athletic management, digital ticketing, broadcasting and streaming, concessions, sponsorships, fundraisers, and athletic websites. Their brands include GoFan, the NFHS Network, and rSchoolToday, which collectively serve thousands of schools with over 500,000 events annually. PlayOn! Sports aims to enhance community engagement and ease administrative tasks for schools by offering tools like digital payment options, event streaming, and activity management. They play a significant role in connecting fans and communities through digital engagement with local school events.

📋 Description

• Own engagement and retention as measurable disciplines - define the bar, instrument it, and connect the work to retention impact • Lead the roadmap for engagement features across NFHS Network web and apps, balancing quick wins against durable bets • Explore and ship new ways to use our video that create value for athletes and their families, from concept and prototype through launch and iteration • Run a steady cadence of experiments, using device and browser segmentation to learn fast and decide with data • Build and defend business cases for new investments, grounded in subscriber economics • Partner with growth and marketing on go-to-market for every major launch - adoption metrics are part of the plan from day one, not an afterthought • Prototype and pressure-test ideas before committing engineering cycles - you ship rough working versions, not just specs • Represent the engagement product in leadership conversations with fluency in both the customer and financial dimensions

🎯 Requirements

• 5+ years in product roles, ideally shipping consumer experiences across platforms (web, mobile apps, CTV) • A track record of outcome-oriented, strategic product decisions made from customer feedback and data, plus the ability to set strategy, communicate it to executives, and follow through on outcomes • Experience in B2C subscription or consumer businesses where retention and activation are first-class metrics • You build your own models and analyses. You don't wait for a data team to tell you what's working • Experience in environments where speed matters and perfect is the enemy of shipped • Comfortable using AI tools to accelerate your workflow - from building prototypes and running analyses to pressure-testing ideas - and willing to question whether traditional PM artifacts like PRDs are the best way to drive outcomes • Nice to have: Sports and/or streaming experience • Nice to have: Experience with CTV / connected-device apps

🏖️ Benefits

• Multiple medical insurance plans to choose from • Dental, vision life and disability insurance • Employee Emergency Fund • Company equity (stock options) • Open PTO policy • 401K plan with company match • Hybrid/flexible work environment