Creative Freelancer – Static & Video Ads

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ReachLab GmbH

WebsiteLinkedInAll Job Openings

11 - 50 employees

🛍️ eCommerce

📱 Media

🤝 B2B

eCommerce • Media • B2B

ReachLab GmbH is a Hamburg-based digital marketing agency specializing in data-driven performance marketing and digital analytics for e-commerce. The company provides paid advertising (Google Search/Shopping/YouTube/Display, Microsoft Ads), social media ads (Meta, Pinterest, TikTok), SEO and content for online shops, plus tracking setups, data warehouse and dashboard analytics to help online retailers increase traffic, efficiency and revenue.

📋 Description

• Create static and video creatives for Meta (Facebook & Instagram) and TikTok ads. • Produce static creatives through to final, ad-ready assets. • Edit and cut video footage, including subtitles and sound design. • Execute briefs and develop original creative concepts. • Create multiple variations for A/B testing. • Use AI tools for creative production.

🎯 Requirements

• Strong affinity for and enthusiasm for social media ads, especially on Meta and TikTok. • Proficient with Canva and Photoshop for creating static creatives. • Experience in video editing with tools such as CapCut, Adobe Premiere Pro, or After Effects. • Experience with or willingness to use AI tools for creative production. • Familiarity with current trends, sounds, formats, and hooks on Instagram and TikTok. • Sense for performance metrics such as hook rate, thumb-stop rate, and CTR. • Ideally experience with product photos and videos for e-commerce brands. • Ability to work independently and maintain high quality standards. • Fluent German language skills, both written and spoken. • Registered business for invoicing.

🏖️ Benefits

• Long-term, predictable collaboration with a regular project volume. • Exciting insights and challenging client projects. • Flat hierarchies and short decision-making processes. • Diverse client portfolio across food, lifestyle, cosmetics, and home goods. • A team of 17 welcomes you for a long-term collaboration. • Open culture that embraces learning from mistakes, feedback, and appreciation.