Product Marketing Associate Manager

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $94k - $142.3k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎁 Product Marketing

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Salesforce

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1999

☁️ SaaS

🤝 B2B

🤖 Artificial Intelligence

SaaS • B2B • Artificial Intelligence

Salesforce is a leading cloud-based software company that provides a comprehensive customer relationship management (CRM) platform. The platform connects all company data and teams on an integrated, AI-driven system to improve sales, customer service, and marketing efforts. Salesforce offers scalable solutions for businesses of all sizes, including small and medium enterprises, and provides industry-specific solutions to modernize operations, save time, and reduce costs. Salesforce also offers educational resources through Trailhead and a wide selection of apps on AppExchange to extend its CRM capabilities.

📋 Description

• Lead end-to-end GTM planning and execution for Sales Cloud/Agentforce Sales priorities • Develop integrated GTM frameworks — including audience segmentation, messaging architecture, value propositions, and competitive positioning • Design, build, and execute sales programs and plays that equip sellers to win across key segments, personas, and competitive scenarios • Lead cross-functional enablement planning to ensure sellers are ramped and ready on new products, messaging, and GTM priorities • Serve as the GTM lead and primary PMM partner for Sales Cloud field-facing programs

🎯 Requirements

• 4+ years of experience in product marketing, GTM, sales enablement, or a closely related field • Proven track record of designing and executing GTM programs and sales plays that demonstrably impact pipeline and revenue • Deep understanding of B2B sales motions, buyer journeys, and how sellers engage customers across the funnel • Experience in CRM, Sales Technology, Revenue Technology or adjacent categories strongly preferred

🏖️ Benefits

• time off programs • medical • dental • vision • mental health support • paid parental leave • life and disability insurance • 401(k) • employee stock purchasing program