Freelance Designer, Brand Builder, Thumbnail Architect

🕒 May 8

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Logo of Sweet Fish

Sweet Fish

11 - 50 employees

Founded 2015

🤝 B2B

📱 Media

B2B • Media

Sweet Fish is a full-service video production and strategy partner for B2B marketing teams, delivering end-to-end video programs across the buyer’s journey. They provide strategy, production (in-studio, on-site, and remote), promotion and content repurposing for formats like ABM & sales enablement, brand and product explainers, customer stories, employer branding, events, social shorts, video ads, and video podcasts. Sweet Fish positions itself as a single accountable partner with dedicated teams, talent training, and a growth-focused approach to amplify subject-matter expertise and marketing performance.

📋 Description

• You’ll help build and evolve the visual identity of multiple B2B shows, ensuring strong brand positioning, scalable design systems, and high-performing episode packaging. • Building full brand identity systems for new podcast launches (logo, typography, color systems, cover art, visual direction) • Refreshing existing podcast brands to improve relevance, positioning, and consistency • Designing YouTube thumbnails that are performance-minded, CTR-aware, and built within scalable systems • Creating moodboards and visual exploration decks for new show concepts and brand pitches • Partnering with producers and strategists to align visual direction with show positioning and audience goals • Building repeatable visual systems that scale across dozens of episodes without losing brand consistency • Using AI-assisted design workflows (Midjourney, Photoshop, etc.) to improve speed, ideation, and production quality

🎯 Requirements

• 3+ years of experience in brand design, visual identity, or content design • Strong portfolio showing range across multiple brands and industries • Advanced proficiency in Adobe Photoshop and Illustrator • Experience designing YouTube thumbnails or performance-driven content packaging • Strong understanding of typography, composition, contrast, and visual hierarchy • Experience using AI tools like Midjourney or Stable Diffusion as part of the creative workflow • Ability to explain and defend design decisions clearly

🏖️ Benefits

• Freelance / ongoing contract • Fully remote • Project-based compensation (fixed rate per deliverable)

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