Google Analytics Specialist, Contract

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🔥 57 minutes ago

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Logo of Tech Holding

Tech Holding

51 - 200 employees

🤝 B2B

🏢 Enterprise

☁️ SaaS

B2B • Enterprise • SaaS

Tech Holding is a global technology solution company that provides Professional Services, Managed Services, and Staffing Solutions. Specializing in digital transformation and business growth, the company leverages its extensive industry knowledge and technological expertise to assist businesses in navigating the digital landscape. Tech Holding is committed to optimizing business operations and supplying the necessary talent to help clients achieve strategic objectives, making them a trusted partner for leading companies worldwide.

📋 Description

• Assess and optimize Google Analytics tracking, including events, tags, and data collection strategies. • Develop a technical roadmap to align Google Analytics with business objectives. • Implement tracking enhancements using Google Tag Manager (GTM) and Google Analytics to improve data accuracy. • Conduct thorough testing (unit and end-to-end) to ensure data integrity and tracking efficiency. • Document technical implementations and provide detailed guidelines for future analytics improvements. • Collaborate with cross-functional teams (Marketing, Product, Data Management) to ensure seamless data integration. • Support enterprise data ingestion, ensuring Google Analytics data is correctly processed into the data warehouse. • Provide reports and insights, translating raw data into actionable business recommendations. • Monitor performance metrics and ensure the tracking system aligns with business KPIs.

🎯 Requirements

• 3+ years of experience in Google Analytics, including advanced tracking setup and data visualization. • Strong technical proficiency in Google Tag Manager (GTM), JavaScript, and data-layer implementations. • Proficiency in SQL for data extraction and analysis. • Experience analyzing and optimizing website traffic, marketing campaign performance, and user engagement data. • Expertise in A/B testing, data segmentation, and funnel analysis. • Strong documentation skills to maintain clear tracking implementation records. • Experience integrating Google Analytics data into broader data warehousing solutions. • Project management experience to lead analytics tracking implementations and optimizations.

🏖️ Benefits

• Tech Holding is proud to be an Equal Opportunity Employer and is committed to fostering a diverse and inclusive workplace. We welcome applicants from all backgrounds and experiences, and we consider qualified applicants without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, disability, veteran status, or any other legally protected characteristic. If you require accommodation in the application process, please contact our HR

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