Director – Quantitative Research

🕒 March 20

🏢🏡 Chicago – Hybrid

💵 $140k - $160k / year

⏰ Full Time

🔴 Lead

👔 Director

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Logo of The Sound

The Sound

WebsiteLinkedIn

51 - 200 employees

Founded 2006

🤝 B2B

B2B

The Sound is a consumer research, product innovation and brand strategy consultancy that helps brands, businesses and advertising agencies solve brand, marketing, communications and new product development challenges. They combine qualitative and quantitative market research, ethnographies, social listening, expert interviews, semiotics and AI-assisted analysis to generate consumer insights, strategic brand positioning, customer-journey design and actionable innovation pipelines.

📋 Description

• Gaining the attention and trust of senior-level clients through building and winning business • Building relationships with clients, understanding their unique business needs and creating solutions that will help them win in the marketplace • Fully owning a revenue target by identifying new commercial opportunities and demonstrating the ROI of our quantitative products to current and potential clients. • Evaluating every proposal through a cost-benefit lens, ensuring our quant solutions are as profitable for the firm as they are precise for the client. • Using standard brand and communications management thinking, models, and strategic tools: brand structures and models, positioning vs. purpose, creative strategy vs. execution, etc. • Shifting the focus from "what the data says" to "what the business must do," delivering actionable roadmaps that justify investment and drive client ROI. • Using your presentation/storytelling skills to craft analytic plans based on client objectives, carry out those analyses and confidently present elevated, story-driven narratives to senior stakeholders • Applying various quantitative research methodologies (e.g., conjoint analysis, MaxDiff, segmentation/cluster analysis) in terms of survey design and interpretation

🎯 Requirements

• At least 7+ years prior hands-on quantitative primary (survey-based) research experience; 3yrs agency (vendor side) experience. • Existing long-term partnerships with clients where you are viewed as a trusted advisor, not a vendor. • Ability to "farm" existing accounts by identifying "add-on" opportunities through proactive insight sharing. • The ability to break down a client's business problem to its fundamental truths • Experience designing and delivering on quantitative-led approaches, such as A&U, Brand Tracking, Concept Evaluation, Copy Testing, Jobs To Be Done, and Segmentation • Familiarity with design and application of advanced analytics techniques, such as MaxDiff, TURF and Conjoint analysis • Working knowledge of Excel/Sheets, PPT/Slides/Keynote, and Word/Docs; knowledge of DisplayR, SPSS, Decipher, or similar software a plus • Strong writing skills are an absolute must, as compelling and impactful storytelling is at the heart of our philosophy. • High emotional intelligence and capacity for self-accountability. • Courage to stand up for what's right, even when unpopular.

🏖️ Benefits

• A Total Rewards Package which includes a competitive base salary (above) PLUS… • A healthy work/life integration – office closures during the following: Holidays; Winter Break; Summer Fridays; Company retreat • Leave benefits tailored to your needs: 4 weeks’ vacation leave; 2 weeks’ sick leave; sabbatical leave every 5 years • Health Benefits including Medical, Dental, Vision, STD, LTD, Life, EAP Flexible Spending, Health Spending, Dependent care and Transit programs • Retirement match program; Cell phone reimbursement program; Travel Insurance • Gender-neutral parental leave, Adoption Assistance program and Caregiver Program • Tuition Reimbursement/Continuing Education program, Internal development opportunities • Constant acknowledgment of your performance with shout-outs, bonus incentives, and recognition along the way! • Hybrid-work position - With a flexible work schedule, you can hit the gym, catch your kid's big game, take your fur baby for a walk, or meet with friends for an extended lunch – we treat you like a grown-up!

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