Marketing Specialist

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Trulieve

5001 - 10000 employees

Founded 2016

👥 B2C

⚕️ Healthcare Insurance

💊 Pharmaceuticals

B2C • Healthcare Insurance • Pharmaceuticals

Trulieve is a fast expanding cannabis organization dedicated to helping patients regain their quality of life through medicinal and recreational marijuana. The company prides itself on diversity, social responsibility, and innovation within the cannabis industry, and offers various career opportunities across corporate, production, and retail sectors.

📋 Description

• Collaborate with various stakeholders to engage and coordinate with the customer-facing teams to produce materials needed for Trulieve’s communication plan. • Partner with multiple departments to understand key customer priorities and inform the creative briefing process. • Translate go-to-market strategies and identified opportunities into actionable and measurable programs, ensure campaigns and activations are executed on-time, accurately, and successfully. • Assist and execute multiple projects across the marketing department including the creative process, event planning, promotional strategy and more. • Responsible for monitoring performance and reporting on results.

🎯 Requirements

• Bachelor’s Degree in Business, Marketing or related field required. • 2+ years of working experience in marketing and/or marketing space • Ability to work in a dynamic and fast-paced environment; ability to multitask and effectively manage time. • Stronger written and verbal communication skills • Experience writing creative briefs with the intention of translating business objectives into creative assets. • Previous experience managing events and marketing campaigns. • Knowledge of digital marketing, creative iterative process, and event planning. • The ability to plan, execute, and analyze an overall marketing strategy including paid, earned, and owned media. • Ability to multi-task and work effectively with a variety of tasks and business partners (both internal and external partners); must be able to work cross-functionally with internal sales and operations teams to effectively generate, execute and report on marketing programs. • Ability to interact with various levels of stakeholders and make decisions based on data and insights. • Acute attention to detail; demonstrated ability for accuracy and thoroughness. • Proven negotiation, problem-solving, organization and project management skills. • Knowledge of Microsoft Office (PowerPoint, Excel, Word, Smartsheets, Monday.com) • Must possess a valid driver’s license and a clear driving record. • Must be able to pass a level 1 and level 2 background check and drug screening. • Must be at least 21 years of age. • Must possess the mental and physical capacities necessary to perform the job duties. • Proven business thinker with solid strategic skills and capacity to understand business from a market, region, P&L, and product perspective. • Professional team-player, collaborative, and open to feedback. • Strategic, self-motivated, intellectually curious, innovative and resourceful. • Dynamic communicator with great oral and written skills. • Big picture thinker and adaptable to changing environments. • Detail-oriented, organized and proactive.

🏖️ Benefits

• Paid time off

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