Director of Brand

Job not on LinkedIn

🕒 January 10

🏢🏡 Los Angeles – Hybrid

⏰ Full Time

🔴 Lead

👔 Director

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Rockstar

WebsiteLinkedInAll Job Openings

1 - 10 employees

🎯 Recruiter

👥 HR Tech

🤖 Artificial Intelligence

Recruitment • HR Tech • Artificial Intelligence

Rockstar is a full-service recruitment company that leverages a blend of human expertise and artificial intelligence to help businesses hire better and faster at a lower cost. They offer a comprehensive recruitment service for less than $1,500 per role by providing access to a large talent database, fast and efficient candidate reviews, and human screening. Their proprietary AI enables the review of thousands of applications to quickly match candidates to job descriptions, while custom screening calls are conducted by recruiters in the US, UK, or Australia. Rockstar supports hiring across a wide range of professional roles, including sales, marketing, strategy, product, business operations, analytics, data science, software development, infrastructure, finance, and accounting. This flexible approach allows companies to meet strong candidates without long-term commitments, making it a cost-effective solution for teams of all sizes.

📋 Description

• Steward the brand’s positioning, voice, visual identity, and cultural POV • Ensure consistency and quality across all brand touchpoints • Evolve the brand thoughtfully as the company scales without diluting its core • Own creative execution across packaging, campaigns, content, web, and collateral • Review, refine, and elevate all creative assets to ensure brand integrity • Work hands-on with designers, photographers, illustrators, and creative partners • Own the social presence across platforms (TikTok, Meta, Pinterest, Substack, etc.) • Set content strategy, cadence, formats, and tone • Partner with creators and internal resources to produce content that feels native and culturally fluent • Track engagement and qualitative signals, not just vanity metrics • Build and own the creator strategy • Identify, recruit, and manage creators aligned with the brand’s world • Shape seeding programs, long-term partnerships, and co-created moments • Build community marketing programs that turn customers into advocates • Own customer experience operations, including CX workflows and partners • Ensure issues are resolved quickly and consistently • Track operational drivers of customer satisfaction and retention • Protect the end-to-end product and unboxing experience • Partner closely with Growth to ensure brand and performance reinforce each other • Work with Ops and manage CX to ensure the brand shows up in every detail • Manage agencies, freelancers, and creative partners • Hire and develop internal brand, social, and creative team members as the company grows • Build brand systems, guidelines, and playbooks that scale

🎯 Requirements

• 6–10 years of experience in brand, creative, social, or cultural marketing • Experience at a culturally relevant DTC or lifestyle brand • Hands-on ownership of brand expression across channels • Deep familiarity with social, influencer, and creator ecosystems