Upwork
501 - 1000 employees
Founded 2015
🤝 B2B
🏪 Marketplace
💰 Funding Round on 2017-01
B2B • Marketplace
Upwork is a leading online platform that connects freelancers with businesses, offering a wide range of professional services such as design, writing, programming, and more. It facilitates collaboration between independent professionals and clients through job postings, project catalogs, and consultations. Upwork aims to enable freelancers to find work and clients to find the best talent, providing tools to hire, manage, and pay remote talent worldwide.
VP, Marketing
🕒 April 1
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Upwork
501 - 1000 employees
Founded 2015
🤝 B2B
🏪 Marketplace
💰 Funding Round on 2017-01
B2B • Marketplace
Upwork is a leading online platform that connects freelancers with businesses, offering a wide range of professional services such as design, writing, programming, and more. It facilitates collaboration between independent professionals and clients through job postings, project catalogs, and consultations. Upwork aims to enable freelancers to find work and clients to find the best talent, providing tools to hire, manage, and pay remote talent worldwide.
📋 Description
• Own and scale the Marketplace growth system for SMB and mid-market customers • Drive a step-change in how Marketing operates • Define and lead the long-term vision, strategy, and execution roadmap for Marketing • Lead performance marketing and demand generation across channels • Oversee Product Marketing, Brand, and Content • Operate as an enterprise leader, influencing company strategy
🎯 Requirements
• Deep experience building and scaling performance-led growth systems • Proven track record of operating at an enterprise level • Strong command of paid acquisition, SEO, lifecycle marketing, and experimentation • Experience integrating multiple marketing disciplines into a cohesive system • Deep experience serving SMB and/or mid-market business customers • Fluency in data, experimentation, and marketing analytics • Comfort operating in an AI-forward environment • A leadership style grounded in clarity, accountability, and outcomes
🏖️ Benefits
• comprehensive medical coverage for you and your family • unlimited PTO • a 401(k) plan with matching • 12 weeks of paid parental leave • an Employee Stock Purchase Plan
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