Senior Marketing Manager – UPLIZNA gMG Medical Marketing

🕒 Setembro 18

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $149.349 - $202.060 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

🦅 Patrocina Visto H1B

Esta empresa já patrocinou vistos H1B no passado.

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Amgen

SiteLinkedInTodas as Vagas

10.000+ funcionários

Fundada em 1980

🏥 Saúde

🧬 Biotecnologia

💊 Farmacêutico

💰 $28.500.000.000 Post-IPO Debt em 2022-12

Healthcare • Biotechnology • Pharmaceuticals

A Amgen está comprometida a liberar o potencial da biologia para pacientes que sofrem de doenças graves, descobrindo, desenvolvendo, fabricando e fornecendo terapias humanas inovadoras. Esta abordagem começa utilizando ferramentas como genética humana avançada para desvendar as complexidades das doenças e entender os fundamentos da biologia humana.

Descrição

• Lead the U.S. Neurology opinion leader engagement and peer-to-peer strategy across gMG and NMOSD • Translate franchise and indication priorities into an integrated external engagement model • Own OL mapping, segmentation, engagement planning, and success measures • Lead annual and in-year P2P and OL engagement planning, including geographic deployment, investment allocation, and contingency planning • Own the UPLIZNA Speaker Bureau strategy, design, execution, recruitment, onboarding, activation, and optimization • Design and execute marketing-led HCP education and P2P programs, including speaker programs, Peer Discussion Groups, ITUs, and other customer education opportunities • Lead speaker training and development, including curriculum design, content readiness, faculty preparation, and capability building • Partner with Sales Training and field leadership to strengthen field readiness and program pull-through • Own marketing-led OL-facing engagement at congresses, including ITUs, symposia, product theaters, speaker and faculty activity • Coordinate priority OL engagements for medical marketing leaders and cross-functional partners before and during congresses, and ensure follow-up • Develop and manage P2P materials, including speaker decks, disease-state resources, case-based materials, and program tools • Oversee agency development, MAC review, approval, rollout, and updates • Manage P2P and OL engagement budgets, agencies, and external vendors • Define and monitor performance measures, analyze feedback and program data, and recommend improvements • Contribute to brand planning, long-range planning, quarterly priorities, and tactical plans • Represent OL Engagement and P2P Medical Marketing in franchise forums and communicate performance and recommendations to senior leadership • Lead, coach, and develop team members responsible for P2P execution and related Medical Marketing workstreams • Foster scientific curiosity, customer centricity, ownership, collaboration, innovation, and high execution standards

🎯 Requisitos

• Doctorate degree and 2 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR Master's degree and 4 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR Bachelor's degree and 6 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR Associate's degree and 10 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization; OR High school diploma / GED and 12 years of marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization • Demonstrated direct people-management experience, including coaching and developing talent, setting priorities, and leading through change • Strong Medical Marketing, OL engagement, and P2P expertise, including OL mapping and engagement planning, Speaker Bureau operations, speaker training, marketing-led HCP education, promotional content development, and multichannel education • Experience leading P2P and marketing-led OL/HCP engagements end-to-end, including congress-based programs, speaker strategy, faculty management, program design, agency/vendor management, budget oversight, performance optimization, and MAC review through systems such as Veeva PromoMats • Neurology experience preferred • Rare disease and launch or in-line brand experience preferred • Strong strategic thinking, operational rigor, project management, and communication skills, with the ability to lead through influence and deliver across complex, cross-functional workstreams • MBA or other advanced degree preferred

🏖️ Benefícios

• A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts • A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan • Stock-based long-term incentives • Award-winning time-off plans and bi-annual company-wide shutdowns • Flexible work models, including remote and hybrid work arrangements, where possible • Career development opportunities • Work/life balance • Reasonable accommodation for individuals with disabilities