Senior Manager, Demand Generation

🕒 Julho 8

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $170.000 - $190.000 / ano

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

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Automation Anywhere

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

🤖 Inteligência Artificial

🤝 B2B

☁️ SaaS

Artificial Intelligence • B2B • SaaS

A Automation Anywhere é líder em automação de processos com IA, colocando a IA para trabalhar em toda a organização. A plataforma Automation Success Platform da empresa é impulsionada por IA especializada e IA generativa e oferece descoberta de processos, RPA, orquestração de processos de ponta a ponta, processamento de documentos e analytics, com uma abordagem que prioriza segurança e governança. A Automation Anywhere capacita organizações no mundo todo a destravar ganhos de produtividade, impulsionar a inovação, melhorar o atendimento ao cliente e acelerar o crescimento dos negócios. A empresa é guiada por sua visão de impulsionar o futuro do trabalho, liberando o potencial humano por meio de automação com IA.

Descrição

• Lead and execute the revenue marketing engine for your assigned segments/campaign motions, ensuring campaigns are built to hit pipeline targets across the funnel • Own and manage the quarterly campaign plan, including evergreen campaign strategy and evolution, to support pipeline creation, maturation, and pacing to goal • Forecast and report planned vs. actual pipeline creation and progression, providing clear visibility into performance and next-step recommendations • Partner with SDR leadership and SDR teams to enable field execution on every campaign touchpoint—ensuring outreach is timely, coordinated, and effective • Build and continually improve campaign measurement including attribution approaches, scoring, nurturing logic, and standardized reporting (with real-time performance visibility where possible) • Collaborate on sales & marketing technology execution (CRM + marketing automation + analytics as applicable) to improve deal velocity and operational effectiveness • Ensure tight alignment between Sales and Marketing by developing joint strategies that accelerate sales cycles and support retention/expansion goals • Use data and analytics to optimize ROI—test, learn, iterate, and scale what works based on pipeline and performance insights • Stay current on market trends and competitive activity to inform messaging, targeting, and campaign strategy • Coordinate with Product to ensure positioning and messaging accurately reflect product capabilities and customer needs

🎯 Requisitos

• 10+ years of B2B enterprise marketing experience, with at least 3+ years in a revenue marketing or growth marketing leadership capacity • Demonstrated experience designing and executing revenue marketing strategies that drive new pipeline and influence pipeline progression • Strong working knowledge of CRM systems, marketing automation tools, and revenue/marketing analytics • Proven ability to lead cross-functionally and influence stakeholders across Sales, SDR, Customer Success, and Product • A hands-on, execution-focused mindset—high ownership, high standards, and a strong bias to action • Experience working in or supporting enterprise install base motions (retention, expansion, and/or cross-sell motions) is a plus

🏖️ Benefícios

• Flexible work schedule / remote roles • Unlimited Personal Time Off • 12 holidays off per year • 4 days volunteer time off per year • Eligible for 4 company Achievement days off per year • Variety of health care and well-being benefits • Paid family/parental leave