Senior Demand Generation, Growth Marketing Manager

🕒 Agosto 5

🏄 California, Colorado, +11 estados a mais – Remoto

🏄 California – Remote ⛰️ Colorado – Remote 🐊 Florida – Remote 🥔 Idaho – Remote 🌾 Nebraska – Remote 🗽 New York – Remote 🏈 Ohio – Remote 🌲 Oregon – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote

💵 $135.000 - $145.000 / ano

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Performance

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Builder Prime

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2016

🏗️ Construção

💼 Consultoria

📣 Marketing

Construction • Consulting • Marketing

Builder Prime é uma plataforma de gerenciamento de negócios em formato SaaS criada especificamente para empresas de reformas e contratação. Ela combina CRM, vendas e estimativas, gestão de produção (incluindo cartões de ponto GPS e ordens de serviço), pagamentos e faturamento, relatórios e automação de marketing (incluindo SMS) em uma solução única e integrada, com várias integrações do setor como QuickBooks e CompanyCam. O Builder Prime ajuda os empreiteiros a gerenciar leads através de indicações, otimizar estimativas e produção de trabalhos, aceitar pagamentos e medir KPIs para crescer e expandir seus negócios.

Descrição

• Own and scale Builder Prime's demand generation engine and sourced-pipeline number • Set channel mix, propose channel budget allocation, and manage day-to-day demand-generation execution • Measure pipeline, cost per lead, cost per MQL, channel launches and optimization, and campaign throughput • Expand demand beyond paid search into LinkedIn, paid social, TikTok, retargeting, bumper video, Gartner, G2, and other intent/review platforms • Direct the paid media agency by setting strategy, briefing work, and owning performance • Own and improve the lead-to-sale flow and sales handoff across SMB, mid-market, and enterprise audiences and product interests • Partner with SDR and sales teams on follow-up cadence and service-level agreements • Stand up and scale an account-based (ABX) motion for target accounts • Own targeting logic and account selection to shift lead mix toward ideal-customer-profile accounts • Report to the SVP of Marketing

🎯 Requisitos

• 5+ years of experience in demand generation or growth marketing, preferably at a high-growth B2B SaaS company • Track record of owning and hitting a pipeline or MQL/SAL/SQL number • Experience planning and managing paid media channels, including paid search, LinkedIn, paid social, retargeting, video, and intent platforms such as Gartner and G2 • Experience directing agencies or vendors against a budget • Experience with account-based marketing or ABX, including defining target accounts and coordinating with sales • Strong command of funnel and pipeline metrics, including MQL, SQL, conversion rates, cost per lead, and cost per MQL • Ability to use attribution to prove sourced pipeline • Ability to build and interpret dashboards and reporting for demand and growth channels • Familiarity with CRM and marketing automation platforms such as HubSpot, including lead routing, scoring, and flow to sales • Excellent communication and relationship-building skills • Strong organizational skills and attention to detail • Ability to prioritize a dynamic workload and manage multiple deadlines • Ability to thrive in a fast-paced, rapidly changing environment • Proficiency with Google Suite, Slack, and CRM software • Self-starter able to manage multiple projects and stakeholders with little to no support • Willingness and ability to travel occasionally for company events, trade shows, and team offsites • Comfortable using AI tools such as Claude or ChatGPT in day-to-day work • Ability to judge when AI output should be reviewed, refined, or set aside • Willingness to experiment with AI workflows and share learnings • Candidates must be authorized to work in the US without visa sponsorship and presently reside in the US • Nice to have: SaaS and home improvement industry experience; mid-market or enterprise demand generation; ABX/ABM platforms; Apollo, Clay, and Instantly; structured funnel experiments; business-management CRM software; professional AI workflows, prompts, or automations; early-stage startup experience

🏖️ Benefícios

• 95% of medical, dental, and vision premiums covered for employees, plus 50% for dependents • 401k with up to 4% company match, immediately vested • 20 PTO days • 48 hours sick time • 9 paid holidays • Paid volunteer day • Annual all-expenses-paid international company retreat • Company-paid $50,000 life insurance, AD&D, and short-term disability • Optional accident, hospital, critical illness, and additional life insurance • $300 annual professional development stipend • Five-year sabbatical with 2 extra weeks PTO and $1,000 travel bonus • 10 weeks paid parental leave for birthing parents • 4 weeks paid parental leave for non-birthing parents • Company-provided laptop and necessary equipment • Opportunities for promotion and career advancement • Flexible work arrangements • Freedom to experiment and test new ideas • Bonusly, Coffee Chat Slack app, and virtual/in-person company events