Senior Strategist, Paid Social

🕒 Julho 9

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Code3

SiteLinkedInTodas as Vagas

201 - 500 funcionários

Fundada em 2013

🍽️ Alimentos e Bebidas

📦 Logística

💼 Consultoria

Food & Beverage • Logistics • Consulting

Code3 é uma agência de marketing digital que se especializa em criar conexões, fomentar a criatividade e impulsionar o comércio para promover o crescimento dos negócios. Com expertise em busca paga, mídia social paga, streaming e vídeos online, entre outros, a Code3 oferece soluções abrangentes para aprimorar a estratégia de marca e criativa. Seus serviços incluem produção criativa escalável, desenvolvimento tecnológico e web, e estratégia de influenciadores, fornecendo uma solução completa para marcas impulsionarem o crescimento, especialmente em plataformas como a Amazon. A Code3 foca em indústrias como Alimentos & Bebidas, Varejo & Moda, e Casa & Entretenimento, adaptando suas estratégias a cada setor único. A agência se orgulha de integrar tecnologia e estratégias orientadas por dados para exceder os objetivos dos clientes, tornando-se um parceiro no crescimento e reconhecimento da marca.

Descrição

• Own day-to-day paid social strategy across key accounts, including planning, testing, optimizations, forecasting, and reporting. • Develop full funnel media strategies that balance brand building and performance, aligning investment to business objectives and customer behavior. • Analyze campaign performance across platforms and translate insights into clear, actionable recommendations that improve business outcomes. • Partner closely with creative teams and clients to shape creative strategy, identifying winning concepts, testing opportunities, and optimization recommendations through performance data. • Understand consumer trends, cultural moments, and platform behaviors to help brands show up in relevant and authentic ways. • Collaborate with internal teams and platform partners to bring innovative ideas to clients, including alpha/beta opportunities, new measurement solutions, and emerging platform capabilities. • Stay ahead of platform updates, retail and eCommerce trends, and competitive activity to identify opportunities before they become best practice. • Lead the creation of clear, compelling storytelling through presentations, POVs, and executive-ready performance summaries. • Mentor junior team members and help elevate strategic thinking and execution across the team.

🎯 Requisitos

• 4+ years of experience managing paid social campaigns, including hands-on buying within platform UIs • Experience developing full funnel media strategies for eCommerce or consumer brands, balancing awareness, consideration, and conversion objectives while still achieving business goals • Deep expertise across at least four major paid social platforms (Meta, TikTok, YouTube, Pinterest, Reddit, Snapchat, LinkedIn, etc.) • Strong understanding of creative best practices and a demonstrated ability to use performance data to inform creative strategy and testing • Awareness of consumer, retail, and cultural trends, with the ability to identify timely opportunities for brands to participate authentically • Strong analytical skills with the ability to synthesize complex data into clear business recommendations • Excellent presentation and client communication skills • Advanced Excel skills (pivot tables required) • Digital marketing certifications (Meta Blueprint, TikTok Media Buying, Google Analytics, etc.) are a plus

🏖️ Benefícios

• Full medical and dental benefits and generous retirement program • Thoughtful parental leave and staggered return program • Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December • Ongoing learning and development opportunities • Commitment to transparent DE&I practices