Director, Digital Engagement

🕒 Outubro 30

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $80.000 - $130.000 / ano

⏰ Tempo Integral

🔴 Especialista

👔 Diretor

👻 Score fantasma 0%

O que significa: a chance de ninguém estar realmente contratando para esta vaga.Como ler: 60% ou mais significa que achamos que é uma vaga fantasma. Pontuações mais baixas preocupam menos.Por que essa pontuação:

• Aberta há 13 dias.
• As vagas desta empresa costumam ser preenchidas em 27 dias.

Candidatar-se

Encontrar Vagas Remotas Similares

The College Board

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

Fundada em 1900

📚 Educação

🤝 Sem Fins Lucrativos

Education • Non-profit

O College Board é uma organização sem fins lucrativos, orientada por sua missão de promover a excelência e a equidade na educação. A instituição conecta estudantes ao sucesso acadêmico e a oportunidades ao apoiá-los na construção de habilidades essenciais para o ensino superior e na remoção de barreiras de acesso. O College Board opera com foco em respeito, diversidade, inclusão e colaboração, contando com uma equipe diversa e dedicada de profissionais. Com sede em várias localidades nos Estados Unidos, a organização busca modernizar suas operações e aumentar sua presença digital, apoiando estudantes e famílias em todo o país.

Descrição

• Own the full lifecycle of seasonal User Readiness campaigns from planning through execution and post-season retrospective • Set communication cadence and sequencing against program milestones • Build and maintain the campaign calendar • Design and maintain audience segmentation based on coordinator type, program, and readiness stage • Translate program policy and system and technology updates into actionable messaging • Own message quality, calls to action, and resources for each audience segment • Write, build, test, and deploy email campaigns and automated journeys in Salesforce Marketing Cloud • Pilot AI tools for drafting, personalization, and content quality checks • Design and run experiments on subject lines, timing, content, and channels • Define and track engagement metrics and report results and recommendations to stakeholders • Connect campaigns to User Readiness outcomes for test day • Partner with College Board functional teams to align messaging with program, policy, and technology updates • Share audience insights with community engagement, technical readiness, and proactive outreach teams • Build cross-functional relationships to support rapid message revisions and campaign launches

🎯 Requisitos

• 5–7 years of experience planning and delivering multi-channel campaigns to large, segmented audiences • Expertise in lifecycle, CRM, or digital communications • Hands-on experience building and deploying campaigns in an email marketing platform • Salesforce Marketing Cloud experience preferred • Experience designing audience segmentation and personalization • Experience running experiments, analyzing engagement data, and turning results into measurable improvements • Strong writing and editing skills • Experience with SMS and in-app messaging, including deliverability and message compliance best practices • Experience managing a high volume of stakeholder requests • Familiarity with Jira or similar work-tracking tools • Experience communicating with educators or school-based audiences preferred • A bachelor’s degree or an equivalent combination of education and relevant experience • Ability to travel 4–6 times a year to College Board offices or on behalf of College Board business • Authorization to work in the United States • Clear and concise written and verbal communication skills • Curiosity and willingness to adopt emerging technologies and AI-driven solutions • Learner’s mindset and commitment to growth • Ability to make data-informed decisions and solve complex problems • Collaborative and empathetic approach

🏖️ Benefícios

• Fully remote work option • Hybrid work option for employees near College Board offices (Tuesday and Wednesday in office) • Travel opportunities/business travel • Comprehensive compensation and benefits package • Location-adjusted salary • Supportive team and meaningful career • Transparent conversations about compensation and benefits • Mission-driven nonprofit work

📊 Verifique sua pontuação de currículo para esta vaga

Melhore suas chances de conseguir uma entrevista verificando sua pontuação de currículo antes de se candidatar.

Enviar Currículo