Performance Marketing Manager

🕒 Julho 21

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Dominion Financial

SiteLinkedInTodas as Vagas

51 - 200 funcionários

Fundada em 2002

🏗️ Construção

📦 Logística

💸 Finanças

Construction • Logistics • Finance

A Dominion Financial é uma financiadora completa especializada em investimentos imobiliários. Com mais de 20 anos de experiência e mais de US$ 3,8 bilhões em empréstimos concedidos, a empresa oferece uma variedade de produtos de empréstimo, incluindo empréstimos para aluguel, fix & flip e financiamento para novas construções. A Dominion Financial se concentra em simplificar o processo de empréstimo para investidores imobiliários, garantindo pré-aprovação rápida e fechamento em apenas 48 horas, permitindo que os investidores aproveitem as oportunidades com confiança.

Descrição

• Manage and optimize Google Ads (Search, Display, Performance Max) and Meta Ads (Facebook, Instagram) campaigns end-to-end. • Administer Meta Ads Manager with full knowledge of Special Ad Category requirements (housing, credit, employment), ensuring proper configuration, targeting, and compliance documentation. • Monitor daily KPIs (CTR, CPC, ROAS, CPL); adjust bids, audiences, and creatives to hit goals. • Leverage AI-powered platform features and tools to improve efficiency and creative testing. • Execute email campaigns, including segmentation, A/B testing, deployment, and reporting. • Oversee direct mail programs: vendor coordination, targeting, production timelines, and ROI tracking. • Manage affiliate partner relationships, sponsorships, creative assets, and performance reporting. • Coordinate marketing support for trade shows, webinars, and promotional events; develop pre- and post-event campaign plans. • Build/maintain performance dashboards and reports across all channels for Marketing leadership. • Manage campaign budgets, flag pacing issues, and collaborate with other teams to ensure needs are met.

🎯 Requisitos

• 3–5+ years of multi-channel marketing campaign management with direct budget and performance ownership. • Hands-on experience with Google Ads (Search, Display, and/or Performance Max). • Hands-on experience administering Meta Ads Manager, including Special Ad Category setup and compliance. • Comfortable adopting and integrating AI tools into day-to-day marketing workflows. • Strong analytical, project management, and communication skills.

🏖️ Benefícios

• Health insurance • Dental insurance • Vision insurance • 401(k) • 401(k) matching • Paid time off