Marketing Manager – Life Sciences

🔥 19 horas atrás

🔔 Pennsylvania – Remoto

🔔 Pennsylvania – Remote

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🎯 Marketing

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Eurofins

SiteLinkedInTodas as Vagas

10.000+ funcionários

Fundada em 1987

🍽️ Alimentos e Bebidas

🏥 Saúde

📦 Logística

💰 $30.000.000 Grant em 2021-10

Food & Beverage • Healthcare • Logistics

Eurofins é líder global em serviços de testes e laboratoriais. Com aproximadamente 62 mil colaboradores e mais de 900 laboratórios em 62 países, a empresa fornece uma ampla gama de serviços de testes para diversos setores. A Eurofins oferece serviços como análises de alimentos e rações, testes de produtos de consumo, serviços genômicos, diagnósticos clínicos, serviços forenses, análises ambientais e testes farmacêuticos. A companhia é comprometida com a inovação científica e a sustentabilidade e desempenha um papel essencial na realização de testes ligados à saúde, segurança e impactos ambientais em todo o mundo.

Descrição

• Own the end-to-end transition of the website and country sites • Define site architecture, taxonomy, and content strategy • Write and optimize SEO-driven web content and metadata • Design and build pages in Umbraco CMS (v13) • Manage redirects, analytics, and post-launch optimization • Partner with global teams on campaign URL updates and site governance • Support launch and hypercare phase troubleshooting • Plan and execute integrated digital and traditional marketing campaigns • Own content strategy across web, blogs, and social media • Create sales and promotional collateral • Analyze campaign performance and optimize strategies • Support conferences, trade shows, and brand promotions • Work cross-functionally with global marketing and leadership teams • Align campaigns with corporate branding and messaging • Partner with country site owners to scale content internationally • Contribute to a strong, consistent global brand identity for Eurofins PSS

🎯 Requisitos

• Bachelor’s degree in Marketing, Communications, or related field • Minimum 5 years of business-to-business professional services marketing experience • Proficiency in marketing tools and platforms • Proficient verbal and written communication skills • Experience developing lead-generating social media campaigns • Highly organized with excellent time management skills • Creative mindset • Ability to travel up to 25% • Experience with and/or knowledge of an insourcing model and/or recruiting services • Knowledge of and/or experience working in the life sciences industry • Direct sales lead generation experience • Knowledge of MS CRM • Monday-Friday availability, 8 a.m.-5 p.m., with overtime as needed

🏖️ Benefícios

• Comprehensive medical coverage • Dental options • Vision options • Life insurance • Disability insurance • 401(k) with company match • Paid vacation and holidays • Remote work option