Marketing Specialist

🕒 Outubro 3

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $65.000 - $76.000 / ano

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

🎯 Marketing

👻 Score fantasma 0%

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Fix Network World

SiteLinkedInTodas as Vagas

1001 - 5000 funcionários

A Fix Network se baseia em uma verdade fundamental: o espírito empreendedor impulsiona a inovação, a integridade e a paixão, contribuindo para o avanço das comunidades.

Descrição

• Implement integrated marketing plans and events within the designated geographic region • Partner with regional teams, under national marketing direction, to implement and evaluate local area marketing programs • Strengthen relationships with franchise strategic partners • Create, maintain and increase brand awareness, customer traffic and loyalty as the primary regional Brand Ambassador for Fix Network • Develop and implement marketing plans and campaigns • Provide corporate marketing support to franchisees while positively representing their brands and business • Conduct market research on local market conditions and customer needs and turn findings into actionable programs • Measure and report digital marketing campaign performance against ROI and KPI goals • Manage and execute in-store franchisee promotions, events and community outreach activities • Collaborate with local teams to support B2B sales activities • Create and manage marketing initiative budgets • Compile franchisee updates, stories, achievements and testimonials for internal and social media communications • Monitor campaign performance and adjust strategies as needed • Maintain accurate records of marketing activities and budgets • Communicate regularly with cross-functional and national marketing teams • Monitor industry trends and competitor activity • Post content and resources on the franchisee intranet • Collaborate on brand-specific e-newsletter research, development and design • Create engaging social media content • Maintain tracking documents supporting franchisee implementation • Contribute to news releases and support media relations • Assist franchisees with grand opening events and community engagement activities • Perform other duties as assigned

🎯 Requisitos

• Bachelor's degree in Marketing, Business, or related field • At least 3 years of experience with multiple brands in a multi-unit marketing role, preferably in a franchise environment • Strong understanding of retail marketing and B2B strategies • Experience with budget management and campaign analysis • Strong project management and analytical data analysis skills • Excellent communication and interpersonal skills • Experience with traditional and digital media marketing • Proficient and experienced in MS Office suite • Experience with Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest and YouTube • Understanding of Google Analytics and other web, social and digital analytical tools • Proven success creating multi-channel campaigns • Working experience managing organic and paid media campaigns and creating SEO optimized content • Proficient in Adobe Creative Cloud (InDesign, Illustrator, Photo Shop and Adobe Acrobat) and other content development platforms preferred • Must be able to travel • Commitment to diversity, equity, inclusion and accessibility

🏖️ Benefícios

• Equal employment opportunities • Reasonable accommodations throughout the recruitment process and employment lifecycle • Travel required