Revenue Marketing Lead

🔥 14 horas atrás

🏈 Alabama, California, +18 estados a mais – Remoto

🏈 Alabama – Remote 🏄 California – Remote ⛰️ Colorado – Remote 🦌 Connecticut – Remote 🏛️ District of Columbia – Remote 🐊 Florida – Remote ⚜️ Louisiana – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🌲 Oregon – Remote 🦀 Maryland – Remote 🍂 Massachusetts – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🎸 Tennessee – Remote 🤠 Texas – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote

💵 $130.000 - $150.000 / ano

⏰ Tempo Integral

🟠 Sênior

🎯 Marketing

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The Motley Fool

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

Fundada em 1993

💼 Consultoria

📣 Marketing

💸 Finanças

💰 $25.000.000 Private Equity Round em 2009-11

Consulting • Marketing • Finance

A The Motley Fool é uma empresa de serviços financeiros fundada em 1993 pelos irmãos Tom e David Gardner. Seu objetivo é tornar o mundo mais inteligente, feliz e rico, ajudando milhões de pessoas a alcançar a liberdade financeira. A The Motley Fool oferece soluções de investimento premium, análises de mercado gratuitas em seu site Fool. com, educação em finanças pessoais, podcasts e gerencia a fundação sem fins lucrativos Motley Fool Foundation. A empresa fornece orientações sobre notícias do mercado de ações, estratégias de investimento, planejamento de aposentadoria e produtos de finanças pessoais, esforçando-se para capacitar investidores através de conteúdo financeiro inovador, envolvente e divertido.

Descrição

• Own day-to-day Always On marketing across site ads, order pages, automated campaigns, and targeted member offers. • Identify and execute high-impact upsell and cross-sell opportunities across the existing member base. • Design and scale experimentation frameworks across lifecycle touchpoints, messaging, offers, timing, targeting, and channel strategy. • Partner with Product, Email Marketing, Analytics, and Engineering to bring revenue-generating ideas to market. • Leverage AI and automation to improve targeting, accelerate analysis, scale testing, optimize creative iteration, and enhance operational decision-making. • Identify resonant messaging, content themes, and offers using performance data, market trends, and AI-assisted insights, then guide copywriters and creative partners. • Translate complex data and experimentation results into actionable business recommendations and growth opportunities. • Evolve segmentation strategy, personalization capabilities, and targeted marketing experiences across the member journey. • Work with experimentation tools, analytics environments, and machine learning-supported marketing platforms. • Build scalable workflows and processes for growing successful marketing programs. • Balance strategic leadership with hands-on execution and rapid iteration.

🎯 Requisitos

• 6+ years of experience in B2C growth marketing, revenue marketing, performance marketing, subscription marketing, or a related field. • Demonstrated experience tying marketing performance directly to revenue, sales, conversion, or another meaningful commercial outcome. • Experience driving upsell, cross-sell, upgrades, repeat purchases, subscriptions, renewals, or other revenue growth from an existing customer base. • Experience owning multi-channel marketing programs, ideally including onsite placements, automated messaging, email, upgrade flows, testing programs, or other direct-response environments. • Strong marketer mindset and willingness to work directly in platforms, tools, workflows, and execution details. • Deep understanding of experimentation strategy, segmentation, targeting, personalization, and lifecycle optimization. • Strong analytical skills and ability to translate data into strategic recommendations and business decisions. • High technical fluency with marketing automation platforms, analytics tools, and AI-enabled workflows. • Strong direct-response instincts and understanding of performance marketing principles. • Experience writing or optimizing marketing copy and messaging using AI-assisted workflows. • Comfort working cross-functionally with technical and business stakeholders. • Ability to move between strategy and execution without relying heavily on large support teams or specialized operators. • Strong interest in investing and personal finance. • No sponsorship is available; must reside in or be willing to relocate to Alabama, California, Colorado, Connecticut, Florida, Georgia, Louisiana, Maryland, Massachusetts, New Jersey, New York, North Carolina, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington DC, or Wisconsin for employment.

🏖️ Benefícios

• Flexible, remote work environment (*see our open states above) • No “vacation policy” (not to be confused with a “No vacation” policy) • Generous fully-paid parental leave • $1,000 annually to invest in stocks of your choice • Super low premiums for medical, dental, and vision coverage • Comprehensive compensation package, including company equity