Director, Field Marketing – Neurology Referrers

🕒 Julho 30

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $176.000 - $264.000 / ano

⏰ Tempo Integral

🔴 Especialista

🎯 Marketing

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GE HealthCare

SiteLinkedInTodas as Vagas

10.000+ funcionários

Fundada em 1892

🏥 Saúde

💊 Farmacêutico

Healthcare • Medical Technology • Pharmaceuticals

A GE HealthCare é líder em cuidado de precisão, dedicada a oferecer tecnologias inovadoras e soluções integradas que elevam a qualidade dos serviços de saúde. Como empresa independente, tem foco em diagnóstico por imagem, ultrassom e TI em saúde, capacitando profissionais de saúde e melhorando os desfechos dos pacientes por meio de tecnologias médicas avançadas e soluções de cuidado personalizado. Com investimento significativo em pesquisa e desenvolvimento (P&D), a GE HealthCare busca transformar a área da saúde, tornando os hospitais mais eficientes e as terapias mais precisas.

Descrição

• Manage and mentor a team of Regional Field Marketing Managers to deliver consistent, high-quality regional marketing execution and performance outcomes • Plan and lead execution of regional/local demand generation initiatives including awareness campaigns, educational programing • Partner with sales leadership to develop compliant territory specific go to market plans and customer activation activities • Design and track KPIs for regional marketing execution • Collaborate with Marketing Franchise team and Marketing Centers of Excellence to develop and deploy tailored marketing messaging • Integrate clinical “voice of field” into brand and GTM strategy • Work with Regulatory, Legal and Compliance stakeholders to ensure appropriate design and execution of all field marketing activities • Coordinate presence at key regional and local events in collaboration with events and franchise teams • Refer customer questions and requests to appropriate teams in line with company policies

🎯 Requisitos

• Bachelor’s degree in science, Social Sciences, Marketing, Business, or a related field; MBA or advance degree preferred • 10+ years of pharmaceutical marketing experience, including product launch and brand management • Experience launching complex pharmaceutical diagnostics, MedTech, or capital/clinical programs in provider settings • Strong moral character with significant ethical leadership experience in managing teams and appropriate cross-functional collaboration • Strong strategic thinking, financial acumen, and excellent communication skills • Ability to manage complex projects with multiple stakeholders in a fast-paced environment • Demonstrated ability to work in matrixed organizations with success increasing levels of responsibility • Willingness to travel 50% of the time

🏖️ Benefícios

• medical • dental • vision • paid time off • 401(k) plan with employee and company contribution opportunities • life insurance • disability insurance • accident insurance • tuition reimbursement