Marketing Specialist

🕒 Agosto 4

🗣️🇺🇸🇬🇧 Inglês obrigatório

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INNERGY

51 - 200 funcionários

Fundada em 2015

🏭 Manufatura

💼 Consultoria

☁️ SaaS

💰 $44.000.000 Private Equity Round - Innergy em 2024-07

Manufacturing • Consulting • SaaS

<INNERGY> é uma plataforma SaaS em nuvem que fornece software ERP e CAD/CAM 3D integrado, adaptado para negócios de marcenaria sob medida e carpintaria arquitetônica. O software abrange estimativas, custos de trabalho, agendamento de produção, colaboração do design à instalação, benchmarking e educação para ajudar as lojas a gerenciar margens, aumentar o rendimento e expandir as operações. A INNERGY enfatiza fluxos de trabalho específicos do setor e suporte à implementação para clientes B2B no setor de marcenaria sob medida.

Descrição

• Translate product features and capabilities into benefit-driven messaging for millwork and cabinetry business owners • Write and produce landing pages, web copy, emails, case studies, one-pagers, ad copy, and campaign assets • Partner with product and sales to maintain sharp positioning and consistent buyer-journey messaging • Build, edit, and publish landing, product, and resource pages in WordPress • Maintain and improve the website through content updates, issue fixes, A/B testing, and on-page optimization • Plan, launch, manage, and optimize Google Ads, LinkedIn, Meta, and other paid campaigns • Manage campaign audiences, creative, budgets, bidding, and testing to improve cost-per-lead and ROAS • Report campaign performance and translate results into next steps • Support full-funnel demand-generation programs across email, webinars, events, content syndication, and nurture • Build and execute integrated campaigns from concept through measurement • Track and report funnel metrics and contribute to a continuous test-and-learn culture

🎯 Requisitos

• Experience marketing to manufacturers, construction/building products, or other niche/vertical industries • Familiarity with marketing automation and CRM platforms such as HubSpot, Marketo, or Salesforce • Comfort with analytics tools including GA4, Google Search Console, and Looker Studio • Experience with native reporting in advertising platforms • Basic design or creative production skills using Canva, Figma, or Adobe Creative Suite • Experience with webinars, events, or field marketing • Ability to travel for a maximum of one week at a time • Domestic and international travel may be required • Valid U.S. passport required if not already in place • Weekend travel may be required during conventions and shows • Availability for up to 20% travel • Ability to sit for extended periods • Ability to work/look at a monitor for extended periods • Ability to lift 45 lbs or less • Must reside in an eligible U.S. state; listed eligible states include Texas, Florida, Missouri, Arizona, Indiana, North Carolina, and Wisconsin • Candidates in California, Colorado, New York, Illinois, Washington, and other states with active pay transparency requirements are not eligible

🏖️ Benefícios

• Remote work flexibility • Inclusive and accessible workplace • Reasonable adjustments/accommodations during recruitment and employment • Employee wellbeing support • Flexible work environment • Safe, supportive work environment • Equal opportunity workplace

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