Planning & Enablement Specialist

🕒 Julho 27

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of New Engen

New Engen

201 - 500 funcionários

Fundada em 2016

📣 Marketing

📱 Mídia

🤝 B2B

💰 Private Equity Round - New Engen em 2021-12

Marketing • Media • B2B

A New Engen é uma agência de marketing digital focada em criatividade que ajuda marcas a criar, ativar, medir e expandir estratégias de mídia, criadores, comércio e conteúdo de alto desempenho. A agência combina serviços criativos, compra de mídia, programas de influenciadores & criadores, marketing de afiliados, mensuração e insights baseados em dados e tecnologia para impulsionar o impacto do marketing ao longo da jornada do cliente. A New Engen atende clientes em diversos setores (exemplos: Altra, arrae, OREO, Coca-Cola) e destaca resultados mensuráveis como a redução dos custos de aquisição de clientes, taxas de cliques mais altas, valor de carrinho gerado e grandes volumes de engajamento. A empresa opera em vários escritórios nos EUA (sede em Seattle, Noroeste do Arkansas, Manhattan Beach, NYC) e se posiciona na integração de conteúdo e mídia com um motor orientado por insights para maximizar e medir o desempenho.

Descrição

• We're looking for a Planning & Enablement Specialist to help turn ambitious ideas into executable, high-performing programs. • Partner with Engagement and Sales teams to translate client briefs into actionable, performance-focused plans that align with business objectives, campaign goals, and operational realities. • Evaluate campaign recommendations to ensure proposed strategies, creator mixes, media approaches, timelines, vendors, and deliverables can be successfully executed. • Leverage data, research, and market insights to inform strategic recommendations, identify new opportunities, and continuously improve campaign planning. • Collaborate closely with Sales, Media, Creative, and Execution teams to align on strategy, solve challenges, and ensure programs launch successfully and deliver against expectations. • Contribute to new business efforts by providing research, strategic recommendations, competitive insights, and opportunity identification that strengthen client proposals and pitches. • Monitor platform updates, digital media trends, creator marketing innovations, and evolving consumer behavior to keep strategies relevant and forward-thinking. • Review campaign performance, identify key learnings, develop testing frameworks, and provide recommendations that improve future programs and long-term client success.

🎯 Requisitos

• 2-5 years of experience in media planning, digital marketing, paid social, influencer marketing, or a related strategic marketing role. • Strong strategic thinking skills with the ability to translate client objectives into practical, executable plans. • Excellent written, verbal, and presentation skills with the ability to communicate recommendations clearly across internal teams and clients. • Strong analytical skills with experience using data and research to support decision-making. • Highly organized with exceptional attention to detail and the ability to manage multiple priorities in a fast-paced environment. • A proactive, solutions-oriented mindset with the confidence to identify challenges and recommend thoughtful solutions. • Strong collaboration skills with experience partnering across cross-functional teams. • Curiosity, adaptability, and a continuous learning mindset.

🏖️ Benefícios

• Hybrid work environment with flexible hours • Unlimited PTO + company holidays • Comprehensive medical, dental, vision, and disability coverage • Life & AD&D insurance • 401(k) with company match • Paid parental leave & family support • Pet care perks & insurance • Commuter & transit benefits • Exclusive employee discounts

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