Group Director

🕒 Julho 15

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🔴 Especialista

👔 Diretor

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Power Digital Marketing

SiteLinkedInTodas as Vagas

501 - 1000 funcionários

💼 Consultoria

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

A Power Digital Marketing é uma empresa de growth marketing impulsionada por tecnologia que atua na interseção entre dados, tecnologia e inteligência humana para tornar a rentabilidade previsível. A companhia oferece um portfólio abrangente de serviços de marketing digital, incluindo consultoria estratégica, campanhas criativas, inteligência de dados, planejamento de mídia e muito mais para impulsionar cada etapa da jornada do cliente. A Power Digital Marketing é focada em entregar impacto de negócio com transparência, estratégias orientadas por dados (data-driven) e tecnologias avançadas, ajudando marcas a alcançar crescimento sustentado e vantagem competitiva em um mercado hipercompetitivo.

Descrição

• Employ AI technologies to enhance and optimize business processes • Utilize and leverage Power Digital's Nova ecosystem as it relates to your division • Review performance across your AD team's portfolio; surface cross-account patterns in pipeline attribution, ICP definition, lead quality, and measurement methodology; escalate structural risks to department leadership • Own C-suite and VP-level relationships at anchor accounts; serve as the senior escalation point on any AD-managed account when the conversation requires executive presence • Coach ADs on pipeline attribution, MQL→SQL handoff conversations, ABM strategy, buying committee dynamics, ICP refinement, and how to present meaningfully to VP Sales stakeholders who question marketing's contribution • Drive B2B vertical strategy: stay current on ABM platform evolution, intent signal tools (6sense, Demandbase), AI-driven prospecting, B2B measurement advances, and buying committee dynamics — and bring those insights to your team and clients • Manage and develop your Account Director team — run regular 1:1s, build development plans, own performance reviews, and maintain a 90% team retention rate • Ensure daily use of our proprietary technology (Iris and nova), Pulse (client performance and sentiment tool) cadence at 100%, and Power Circuit (our proprietary diagnostic system) compliance across managed ADs • Maintain accurate retention forecasting for the division; use Pulse data proactively to identify at-risk accounts and coach ADs to intervene before clients escalate • Identify and drive service expansion opportunities and hit the division's monthly service expansion quota • Lead or co-own major renewal and expansion conversations that require senior executive presence • Participate actively in new business pitches, RFPs, and prospect appraisals — providing B2B vertical expertise, ICP diagnosis, and Power Circuit framing to differentiate Power Digital from generalist agencies • Define and iterate the division's go-to-market strategy and sales collateral in partnership with the Managing Director; contribute B2B-specific case studies, vertical insights, and proof points to improve win rate • Create B2B-specific Power Circuit solutions — diagnostic frameworks, measurement methodologies, and QBR templates that include pipeline contribution, MQL-to-SQL conversion rate, cost-per-opportunity, and influenced revenue • Consult on the divisional P&L; forecast the four pillars (Churn, Service Expansion, New Business, Efficiency) in partnership with the Managing Director and VP; leverage P&L data to build business cases for hiring and investment • Oversee division operations: recruitment, staffing, onboarding, training, and B2B vertical playbook development • Work closely with Data Intelligence, Media Planning, Activation, and Creative teams on B2B-specific challenges including offline pipeline attribution, intent signal integration, and multi-touch measurement across long sales cycles • Represent Power Digital externally as a credible B2B growth partner — conferences, speaking opportunities, blog content, and client case studies • Responsible for other tasks and projects as assigned by Client Experience department leadership

🎯 Requisitos

• Department leadership and management experience required • 10+ years as a leader in a digital marketing agency • Experience managing a P&L for profitable growth • Expertise in contract negotiation, client retention, and client growth • Proven track record of delivering high customer satisfaction scores through NPS or similar retention metrics • Extensive knowledge of owned, earned and paid marketing channels as well as first-party data tools such as Google Analytics, Shopify, etc. • Ability to quickly build rapport and develop relationships with executive-level points of contact • Experience managing large teams, coaching direct reports and driving talent development across the organization

🏖️ Benefícios

• Base salary + commission opportunities • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium • 401(k) plan - 4% employer contribution matching • Unlimited Time Off available on day one • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors • Fully flex work environment: full-remote, in-office, or hybrid • A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck • Employee Assistance Program (EAP) • 12 observed United States national holidays + 2 mental health recharge days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives