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Consumer & Shopper Insights Manager

🕒 Outubro 5

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🟡 Pleno

🟠 Sênior

👔 Gerente

🗣️🇺🇸🇬🇧 Inglês obrigatório

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Publicada na página de carreiras da RYZE, não em um site de vagas

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RYZE

11 - 50 funcionários

Fundada em 2020

🏥 Saúde

💼 Consultoria

📣 Marketing

💰 $1.500.000 Seed Round - RYZE Superfoods em 2022-03

Healthcare • Consulting • Marketing

RYZE é uma plataforma de link na bio que permite a criadores, marcas e agências construírem mini vitrines e páginas de destino personalizáveis para perfis sociais. Oferece templates de arrastar e soltar, integrações de pagamento (Stripe, PayPal) para vender produtos digitais e físicos, agendamento de reservas e compromissos, gerenciamento de afiliados, funcionalidades de gorjeta e crowdfunding, captura de e-mail e telefone e análises integradas. O serviço é gratuito para criar e foi projetado para ajudar os usuários a monetizar o tráfego social e gerenciar múltiplos Bio Sites a partir de um único painel.

Descrição

• Own the full lifecycle of custom qualitative and quantitative research, including concept tests, U&A, packaging/claims testing, segmentation, conjoint/MaxDiff, and shopper intercepts, from study design through vendor management to actionable recommendations • Select and manage methodologies and vendors for each business question, balancing speed, cost, and rigor • Build and maintain a rolling consumer/shopper learning agenda with brand, innovation, and category teams • Partner with R&D and Marketing to inform the innovation pipeline by testing concepts, flavors, formats, and claims and translating white space into actionable briefs • Provide fact-based recommendations on packaging design and structure using shopper research and testing tools • Deliver consumer and shopper insights shaping go-to-market strategy, positioning, and messaging • Partner with Marketing to inform marketing mix and spend decisions by evaluating campaign concepts, creative, and channel strategy • Own or co-own brand health tracking with an external vendor and present findings and recommendations to senior leadership, adapting the story for technical and executive audiences

🎯 Requisitos

• Bachelor's degree with 5-7+ years in marketing, market research, statistics, or related field • Background in CPG required, with food and beverage industry experience strongly preferred • Demonstrated experience leading custom qualitative and quantitative research end-to-end, including vendor management • Excellent storytelling and presentation skills — able to turn complex data into a clear, actionable narrative for both technical and executive audiences • Strong project management skills with the ability to manage multiple studies and stakeholders simultaneously in a fast-paced, entrepreneurial environment • Hands-on proficiency with syndicated scan data tools (e.g., Nielsen, SPINS) and shopper data platforms (e.g., Numerator, 84.51°) • Advanced proficiency in Excel and PowerPoint, with the ability to turn complex data into clear, compelling presentations and reports • Strong project management skills, with the ability to juggle multiple retailer requests, reporting cadences, and deadlines at once

🏖️ Benefícios

• Competitive hourly or monthly contract compensation • Fully remote, flexible work environment • Opportunity to work on high-impact performance creative for a fast-growing brand • Access to RYZE creative assets, tools, templates, and performance insights

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Desenvolvido por Lior Neu-ner. Adoraria receber seu feedback — entre em contato por DM ou pelo e-mail support@remoterocketship.com
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