VP, Marketing & Growth

🕒 Setembro 29

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🔴 Especialista

📈 Marketing de Crescimento

👻 Score fantasma 26%

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Sell2Rent

SiteLinkedInTodas as Vagas

11 - 50 funcionários

Fundada em 2017

🏠 Imobiliário

🛍️ Comércio Eletrônico

👥 B2C

Real Estate • eCommerce • B2C

A Sell2Rent é uma plataforma que permite que proprietários vendam seus imóveis e, em seguida, os aluguem de volta. Esse modelo inovador oferece flexibilidade financeira para quem precisa de liquidez imediata, mas deseja manter a residência. Ao facilitar transações de venda e locação, a Sell2Rent atende de forma eficiente aos mercados de venda e aluguel.

Descrição

• Own the strategy and execution of a multi-channel marketing engine • Generate qualified homeowner/seller leads at scale • Build and expand the real estate investor pipeline • Improve seller and investor journeys and conversion • Strengthen Sell2Rent's brand and presence within the real estate investment community • Use data, technology, and marketing automation to improve acquisition efficiency and accelerate transactions • Accelerate top-line revenue growth through continuous performance optimization • Direct, mentor, and rally the marketing team while fostering an agile, results-driven culture aligned with company OKRs • Establish processes and documentation for the marketing area • Oversee multi-channel demand generation across homeowner/seller and real estate investor pipelines • Lead SEO and AEO strategies to establish market authority and fuel organic growth • Streamline investor and seller journeys, accelerate deal flow, boost conversion rates, and align marketing with Sales and other areas • Supervise CRM architecture, marketing automation, data analytics, and performance reporting • Report metrics and analytics to the executive team • Drive cross-functional alignment, build industry partnerships, and test new growth channels and market opportunities

🎯 Requisitos

• 10+ years of experience in marketing, performance marketing, lead generation, business development, or a related field • Proven experience leading a high-performing Marketing team • Proven experience building and managing multi-channel marketing campaigns • Experience in marketing strategies for lead generation • Strong hands-on experience with SEO, content marketing, social media, Google Analytics/GA4, Google Ads, and Meta Ads • Knowledge of working with CRMs such as HubSpot or Go High Level • Strong analytical skills and ability to use data to improve marketing strategies and customer journeys • Ability to work independently, prioritize effectively, and execute in a fast-paced environment • Real estate, proptech, fintech, marketplace, iBuyer, wholesale, or sale-leaseback experience is a strong advantage • MBA or degree in Marketing, Business, or a related field is preferred • Data-driven and results-oriented • Creative and strategic thinker • Strong understanding of customer and investor behavior • Excellent communication and relationship-building skills • Highly organized and self-driven • Entrepreneurial and comfortable with ambiguity • Strong execution skills and attention to detail • Client/investor-focused mindset • Ability to collaborate effectively across Marketing, Sales, Operations, and Leadership

🏖️ Benefícios

• 100% remote work • Opportunity to work with a fast-growing U.S. proptech company • Professional growth opportunities in a high-impact role • Work with a diverse, geographically distributed team • Direct impact on company growth and revenue

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