Marketing Technologies Director

🕒 Outubro 13

🏄 California – Remoto

🏄 California – Remote

💵 $226.200 - $339.400 / ano

⏰ Tempo Integral

🔴 Especialista

🎯 Marketing

🦅 Patrocina Visto H1B

Esta empresa já patrocinou vistos H1B no passado.

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Sony Interactive Entertainment

SiteLinkedInTodas as Vagas

10.000+ funcionários

Fundada em 1994

🎮 Jogos

🔧 Hardware

📡 Telecomunicações

Gaming • Hardware • Telecommunications

A Sony Interactive Entertainment é uma divisão de destaque da Sony Corporation responsável pela marca PlayStation e pela família de produtos e serviços associados. Ela projeta, produz e comercializa hardware e software para consoles de videogame como o PlayStation 5, PlayStation 4 e PlayStation VR2. A Sony Interactive Entertainment também oferece uma gama de serviços digitais, incluindo o PlayStation Plus, um serviço de assinatura online que dá acesso a uma vasta biblioteca de jogos e a conteúdos exclusivos. A empresa atua fortemente no desenvolvimento e na publicação de jogos, oferecendo títulos populares como Horizon Forbidden West e Gran Turismo 7. Além disso, apoia desenvolvedores indie e realiza eventos de competição de jogos ao vivo (esports), contribuindo de forma significativa para o ecossistema da indústria de games.

Descrição

• Lead multidisciplinary teams responsible for marketing technology engineering, product management, and UX • Own end-to-end delivery and operation of global marketing platforms from discovery and architecture through launch, adoption, reliability, and continuous improvement • Set architecture for marketing platforms, APIs, data pipelines, audience services, orchestration, and activation integrations • Define the marketing technology product vision and prioritize a multi-year roadmap • Establish engineering standards for security, privacy, reliability, observability, scalability, and technical debt management • Lead product discovery and UX research with global marketing teams • Evaluate build, buy, and partner options and ensure third-party platform integration • Lead measurement and experimentation, including test design, measurement frameworks, and platform capabilities • Lead audience activation and marketing data teams responsible for identity, segmentation, consent-aware audience management, data quality, governance, and activation readiness • Connect audience, measurement, and activation capabilities across marketing channels • Partner with Data Science and Analytics leaders on experimentation, causal measurement, predictive models, and decision support • Assess and scale AI and automation use cases • Serve as technical and strategic partner to marketing, data science, and business analytics leaders • Align teams around architecture, product vision, roadmap, and investment priorities • Lead transformation initiatives and manage execution, dependencies, adoption, and measurable outcomes • Partner with marketing leaders to redesign workflows, processes, decision rights, and operating models • Balance global standards with local and product-level flexibility • Define success measures and post-launch KPI tracking

🎯 Requisitos

• Bachelor's degree in software engineering, computer science, data engineering, or a related technical field; equivalent practical experience is acceptable • 12+ years of experience across software or data engineering, technical product management, and marketing technology, including leadership of global teams • Direct software or data engineering experience and a record of leading engineering teams that built and operated production marketing technology systems • Demonstrated success building, launching, and operating enterprise SaaS products or internal platforms • Technical depth in cloud architecture, APIs, systems integration, data pipelines, identity and audience systems, security, privacy, reliability, and scalability • Experience leading multidisciplinary organizations spanning engineering, product management, UX, measurement and experimentation, analytics or data science, and audience activation • Strong command of experimentation methods, marketing measurement, analytics, and the use of data to improve product and marketing decisions • Experience with AI-powered products, machine learning platforms, or automation in production environments • Experience owning multi-year technology and product roadmaps and making investment, architecture, and build-versus-buy decisions • Ability to influence senior leaders, communicate technical tradeoffs clearly, and lead transformation across teams and regions

🏖️ Benefícios

• Medical insurance • Dental insurance • Vision insurance • Matching 401(k) • Paid time off • Wellness program • Employee discounts for Sony products • May be eligible for a bonus package