Growth Lead, Consumer Fraud Reporting

🕒 Julho 28

🇺🇸 Estados Unidos – Remoto (EUA)

💵 $170.000 - $200.000 / ano

⏰ Tempo Integral

🟠 Sênior

📈 Marketing de Crescimento

👻 Score fantasma 16%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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Logo of TRM Labs

TRM Labs

201 - 500 funcionários

Fundada em 2018

₿ Cripto

📋 Conformidade

🤝 B2B

Crypto • Compliance • B2B

A TRM Labs é uma empresa de inteligência em blockchain que oferece soluções de monitoramento de transações, investigações forenses e conformidade para empresas e organizações do setor público que lidam com criptomoedas. Sua plataforma e produtos (exemplos: Compliance360, Investigation360, Seizure360, Supervision360, BlockInt API, MCP, triagem de carteiras, Know-Your-Asset) ajudam bancos, empresas de cripto, reguladores, autoridades policiais e fiscais a detectar, investigar e bloquear atividades ilícitas com criptomoedas, apoiar apreensões e atender aos requisitos de AML/CTF e supervisão. A TRM também oferece treinamento e certificação (TRM Academy) e serviços profissionais como resposta a incidentes e desenvolvimento de capacidades.

Descrição

• Own the top of the funnel for Chainabuse. Set the baseline, the quarterly targets, and the channel mix (SEO, content, paid, social, community, email) that lifts vetted report submission volume. • Build and operate the partner integrations that route reports from where victims already are: exchange complaint flows, wallet provider scam-detection, victim-support advocacy orgs, and LE referral pipelines. Run partner discovery, scoping, legal review, integration spec, launch, and post-launch reporting yourself. • Win scam-related queries on Google and on the AI-search surfaces (Perplexity, ChatGPT Search, Google AI Overviews). Use AI as default first move across content drafting, SEO topic generation, multilingual translation, partner outreach, and analytics summarization. • Set and enforce the victim-facing tone-of-voice. The audience is recently scammed and emotionally compromised; quality review across intake forms, emails, social, and community is a non-negotiable part of the role. • Operate as a one-person team: brief contractor and AI resources, kill what is not working, double down on what is, and report cleanly to Marketing leadership.

🎯 Requisitos

• 5+ years growth marketing experience, with at least one role scaling a consumer reporting, UGC-data, or community-data product on a measurable baseline. • A public-facing portfolio you can point to: pages you grew, integrations you shipped, communities you built, or queries you won. • Demonstrated AI fluency. Comfortable using AI tools daily across content, research, outreach, translation, and analytics. • Strong SEO and content fluency; comfortable with Search Console, Ahrefs / Semrush, and the emerging GEO discipline (Perplexity, ChatGPT Search, Google AI Overviews citation patterns). • Partner integration track record: has run exchange, platform, or advocacy-org integrations end-to-end without a BizDev function. • Editorial taste. Demonstrably good at writing copy that supports a recently-scammed audience without being patronizing or alarming. • Comfortable operating as a one-person team. Briefs creative, ships fast, owns the metric. • Bonus: crypto, financial crime, fraud, or victim-advocacy domain background. Bonus: multilingual reach.

🏖️ Benefícios

• Additionally, this role may be eligible to participate in TRM’s equity plan. • Health insurance. • 401(k) matching. • Flexible working hours. • Paid time off. • Remote work options. • Continuous feedback and opportunities for professional growth.

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