Director, Digital Demand Generation – Growth Marketing

🕒 Agosto 21

🇺🇸 Estados Unidos – Remoto (EUA)

⏰ Tempo Integral

🔴 Especialista

📈 Marketing de Performance

🦅 Patrocina Visto H1B

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👻 Score fantasma 17%

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🗣️🇺🇸🇬🇧 Inglês obrigatório

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VAST Data

501 - 1000 funcionários

🤖 Inteligência Artificial

💰 $83.000.000 Series D em 2021-05

Artificial Intelligence

Conheça a empresa de plataforma de dados para a era da IA.

Descrição

• Own digital demand generation strategy across paid media and integrated campaigns • Lead and develop the Paid Media, Campaign and Content Operations team • Drive net new lead generation, marketing-sourced pipeline, and revenue contribution • Optimize the entire demand funnel from Lead → MQL → SQO, improving conversion rates and pipeline velocity • Manage paid acquisition across Search, LinkedIn, Display, YouTube, and emerging channels • Lead the Content Operations function to ensure content lifecycle management, CMS governance, and repurposing workflows are optimized to fuel paid media and campaign performance • Build a culture of testing, measurement, and continuous optimization using data and attribution • Partner cross-functionally with Product Marketing, Field and Event Marketing Managers, Comms, Organic Social team and Marketing Operations to maximize pipeline impact • Leverage AI and automation to improve campaign execution, lead management, and marketing efficiency

🎯 Requisitos

• 10+ years in B2B demand generation, growth marketing, or performance marketing • 5+ years leading high-performing marketing teams • Proven track record driving measurable pipeline and revenue through paid media and integrated campaigns • Strong analytical and attribution skills with experience optimizing complex marketing funnels • Experience with modern marketing technology and CRM platforms • Experience applying AI to demand generation workflows • Hands-on experience with agentic AI or autonomous marketing systems is a strong plus

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