Partner Marketing Manager

🕒 August 11

🇺🇸 United States – Remote

💵 $118.2k - $147.8k / year

⏰ Full Time

🟠 Senior

🔴 Lead

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Woolpert

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1911

💼 Consulting

📦 Logistics

🏭 Manufacturing

💰 $2.9M Venture Round on 2022-11

Consulting • Logistics • Manufacturing

Woolpert is a leading global geospatial and engineering services provider specializing in delivering cutting-edge mapping, analysis, and modeling solutions. With expertise in urban planning, environmental analysis, asset maintenance, and smart city initiatives, Woolpert utilizes advanced technologies such as Aerial LiDAR and 3D modeling to support sectors like government, mining, and energy. They significantly contribute to data-driven decision-making and enhance operational efficiency in various projects worldwide.

📋 Description

• Own the marketing relationship with Google and serve as Woolpert's primary marketing liaison for joint marketing initiatives. • Develop and execute annual joint marketing plans aligned with Woolpert's Digital Innovations growth objectives. • Build relationships with Google Cloud marketing, partner, and sales teams to increase awareness and strengthen co-selling opportunities. • Plan and execute integrated partner marketing campaigns, webinars, events, customer stories, thought leadership, and digital programs with Google. • Develop Googler-focused marketing programs educating Google sellers and technical teams on Woolpert's capabilities and differentiators. • Translate complex Digital Innovations capabilities, including Agentic AI, cloud modernization, machine learning, and geospatial technologies, into customer and partner messaging. • Create partner sales enablement materials, including presentations, battle cards, one-pagers, case studies, and success stories. • Collaborate with Industry Marketing and Regional Marketing to activate partner campaigns across priority markets and regions. • Measure and report partner marketing KPIs, campaign performance, partner engagement, pipeline influence, co-selling opportunities, and marketing ROI. • Manage and coach one Partner Marketing Specialist, providing direction, prioritization, and professional development.

🎯 Requirements

• Must be able to travel up to 25% of the time. • 8+ years of progressive experience in product marketing, commercialization, strategic marketing and/or partner marketing. • Experience commercializing complex technical solutions and services. • Experience partnering with sales, technical, and executive leaders. • Experience developing integrated marketing campaigns and go-to-market initiatives. • Experience managing strategic technology or alliance marketing relationships and joint go-to-market programs. • Experience leading projects and mentoring marketing professionals. • Partner and alliance marketing. • Joint go-to-market planning. • Integrated marketing campaign development. • Sales enablement. • Marketing communications and messaging. • Project management. • Cross-functional collaboration. • Data-driven marketing and KPI reporting. • Preferred: working knowledge of the Google Cloud ecosystem, including GCP, Vertex AI, Google Gemini, and Google Maps APIs. • Preferred: experience supporting cloud, AI, geospatial, or digital technology partnerships. • Preferred: experience working with geospatial technology, consulting, or professional services organizations. • Preferred: experience working within global, matrix organizations. • Applicants must already possess work authorization in the country the job is located; Woolpert cannot provide visa sponsorship.

🏖️ Benefits

• Freedom to Work program: Set your own schedule and location (as appropriate). • Principal program: Earn the opportunity to become an owner of the firm. • Flexible paid time off/vacation. • Career development: learning and growth opportunities within and across industries. • Health, life, vision, and dental insurance. • Paid sick time. • Retirement plan. • Fitness reimbursement. • Pet insurance. • Identity protection. • Technology stipend. • Employee assistance program. • Competitive pay.