Account-Based Marketing Manager – Hearing Care Practice Management

🕒 July 8

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Auditdata

51 - 200 employees

Founded 1992

🏥 Healthcare

💼 Consulting

⚕️ Healthcare Insurance

💰 Venture Round on 2016-07

Healthcare • Consulting • Healthcare Insurance

Auditdata is a cloud-based, data-driven practice management software company specializing in solutions for audiology practices. Their offerings include practice management software that optimizes workflows, integrated audiological testing equipment, and screening tools for improved patient care. Auditdata's technology enhances the patient experience at every stage from screening to fitting and aftercare, ensuring efficiency and high-quality service delivery.

📋 Description

• Lead marketing efforts in the US and Canada • Drive brand awareness, demand generation, and pipeline for Practice Management Software • Own ABM Strategy & Execution, build and refine target account list • Design and run personalized ABM plays • Partner deeply with Sales teams on account planning and joint outreach • Implement a measurement framework to track ABM effectiveness • Position Auditdata Manage as the go-to PMS solution • Execute across the marketing mix, own projects end-to-end • Lead high-value marketing moments like roundtables and industry events • Select, implement, and optimize ABM tech stack in collaboration with MarOps

🎯 Requirements

• 6+ years of B2B marketing experience • At least 3 years hands-on running 1:1 and 1:few Account-Based Marketing programs • Proven track record of measurable pipeline and revenue impact • Skilled in copywriting, messaging, content strategy, proofreading • Strong command of ABM tech stack (e.g., intent data platforms like 6sense or Demandbase) • Familiarity with CRM (e.g., Salesforce) • Must be fluent in English.

🏖️ Benefits

• Health insurance • Flexible work arrangements • Professional development • Remote work options

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