Digital Analytics Manager

🕒 August 25

🔔 Pennsylvania – Remote

🔔 Pennsylvania – Remote

💵 $97.5k - $157k / year

⏰ Full Time

🟠 Senior

🔴 Lead

📉 Data Analyst

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Avantor

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1904

🏥 Healthcare

🏭 Manufacturing

💼 Consulting

Healthcare • Manufacturing • Consulting

Avantor is a leading life science tools company and global provider of mission-critical products and services to the life sciences and advanced technology industries. The company collaborates with scientists around the world to enable breakthroughs in medicine, healthcare, and technology. Avantor offers a proven portfolio of trusted, quality brands used in research, development, and production activities across more than 300,000 customer locations in 180 countries. It focuses on supporting scientific journeys through reliable products, digital solutions, innovation, and manufacturing facilities. Avantor is committed to sustainability, advancing biopharma, and enhancing scientific collaboration with digital technologies.

📋 Description

• Lead Avantor's web analytics ecosystem to ensure complete and accurate implementation and actionable insights • Build an analytics tag, event, integration, and platform roadmap aligned with business objectives • Lead global adoption of Google Analytics 4 across Avantor web properties • Identify tracking opportunities that improve customer experiences • Support web development projects, code releases, and IT and Digital Marketing initiatives requiring custom event tagging or dashboards • Gather information from internal and external sources to create bespoke tagging solutions and advise stakeholders on interpreting results • Develop and maintain documentation, training materials, and support resources • Collaborate with cross-functional business and marketing managers on web strategies and initiatives • Conduct market research and competitive analysis and incorporate findings into product strategy and development • Aid in Adobe Target event tagging and Data Layer requirements • Prepare concise reports for executive stakeholders with trends and recommendations • Define product requirements and roadmaps for analytics tools and platforms with engineering, design, and business teams • Work with data scientists and analysts to integrate advanced analytics and machine learning models into products • Propose data governance strategies and implement solutions • Lead a global team of Digital Analytics Developers • Perform other duties as assigned

🎯 Requirements

• Bachelor's degree in Marketing, Computer Science, or related discipline • Minimum 8 years experience in digital marketing or a related field • 5 years of hands-on Product Management experience with Google Analytics, Google Tag Manager, or similar digital analytics solutions such as Adobe Analytics • Experience migrating from Universal Analytics to GA4 • Advanced understanding of Google Analytics Tagging • Strong e-marketing channel knowledge • Basic knowledge of HTML, CSS, and JavaScript • Strong Project Management skills • Ability to work with minimal supervision to meet objectives set by Digital Marketing leadership • Ability to foster business relationships across teams and understand how the business operates • Excellent attention to detail and organizational skills • Ability to independently prioritize workload • Google Analytics and Tag Manager certification a plus • Basic SQL experience a plus • Excellent verbal and written communication skills, including presenting concepts and reporting data to Manager, Director, and VP-level business users and external customers

🏖️ Benefits

• Medical coverage • Dental coverage • Vision coverage • Wellness programs • Health savings accounts • Flexible spending accounts • 401(k) plan with company match • Employee stock purchase program • 11 paid holidays • 18 PTO days annually • Volunteer time off • 6 weeks of 100% paid parental leave (except in states that offer paid family leave) • Learning experiences to support career growth and success • Equal opportunity employment