Senior Specialist for Conversion Rate Optimization (CRO)

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October 13

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NEXTREND GmbH | BERNSTEIN Bathrooms

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eCommerce • Retail • Wellness

NEXTREND GmbH | BERNSTEIN Bathrooms is a manufacturer and retailer specializing in high-quality bathroom products including furniture, bathtubs, showers, washbasins, taps, and various bathroom accessories. They focus on providing unique and affordable designs to transform bathrooms into relaxing spaces. With an emphasis on service, they offer fast shipping and customer support to enhance the shopping experience.

51 - 200 employees

Founded 2007

🛍️ eCommerce

🛒 Retail

🧘 Wellness

📋 Description

• Conduct A/B and multivariate tests to continuously improve the purchasing process • Analyze user data (e.g., abandoned carts, conversion rates, bounce rates) to identify optimization opportunities • Design and optimize landing pages, forms, calls-to-action, and navigation elements • Develop and test wireframes and prototypes in close collaboration with Marketing and IT • Shape and optimize the customer journey — from first contact through to purchase completion • Implement personalization measures to enhance the user experience • Continuously monitor and report test results and derive concrete, actionable recommendations • Work closely with Performance Marketing, SEO, Content and Development teams • Actively monitor trends in UX and conversion optimization and contribute innovative ideas

🎯 Requirements

• Several years of experience (minimum 4–5 years) in conversion optimization, e-commerce and UX • Solid experience planning and executing A/B tests and in data analysis • Proficient with relevant tools such as Google Analytics (GA4), Google Optimize, VWO, Optimizely, Hotjar, Clarity and Google Tag Manager • Ability to analyze both quantitative and qualitative data and derive precise, business-focused recommendations • Strong knowledge of UX and UI design and experience with wireframing and prototyping tools (e.g., Figma, Axure, Adobe XD) • Experience optimizing mobile apps and responsive web layouts • Comprehensive understanding of end-to-end e-commerce processes — from SEO and performance marketing to checkout • High degree of autonomy in project management, strong proactivity and clear results orientation • Very good English skills for daily communication; German language skills are an advantage.

🏖️ Benefits

• Attractive employment conditions at an established company with a solid market position • Stable full-time role based on a permanent employment contract • Working hours from 9:00 to 17:00, Monday to Friday • Participation in international team events organized by the company's headquarters in Germany • Good working atmosphere and a friendly work environment