Senior Content Copywriter

🕒 September 23

🇺🇸 United States – Remote

💵 $113.4k - $141.8k / year

⏰ Full Time

🟠 Senior

📝 Copywriter

👻 Ghost score 4%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Blackpoint Cyber

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

🎖️ Defense

🔒 Cybersecurity

💰 $190M Series C on 2023-06

Consulting • Defense • Cybersecurity

Blackpoint Cyber is a technology-focused cybersecurity company headquartered in Maryland, USA. Established by former US Department of Defense and Intelligence security experts, Blackpoint leverages its real-world cyber experience to help Managed Service Providers (MSPs) safeguard their infrastructure and operations. The company offers a proprietary cybersecurity ecosystem, including its SNAP-Defense platform for Managed Detection and Response (MDR) services. Blackpoint's dedicated security analysts work 24/7 to combine various security measures, including network visualization and endpoint security, to monitor and respond to threats. Additionally, Blackpoint is launching LogIC, a logging and integrated compliance service designed to assist MSPs with cyber compliance requirements. The company's mission is to deliver comprehensive detection and response services to help MSPs combat the evolving threat landscape.

📋 Description

• Partner with the VP of Comms, Brand and Content on overarching content strategy • Deliver high-output, high-impact hands-on copywriting • Own short- and long-form content across SEO, product, integrated campaigns, email, eBooks, blogs, research reports, and web copy • Develop and manage an integrated content calendar aligned with company priorities, audience needs, product strategy, and revenue goals • Deliver content across campaigns, product launches, SEO, web, email, and sales enablement • Identify content opportunities based on market trends, competitive intelligence, customer questions, search behavior, and business priorities • Build a scalable content engine that increases content quality and production velocity • Partner with the SEO agency to create blogs and web content aligned with SEO strategy • Create and optimize evergreen and timely content to increase organic visibility, authority, and qualified traffic • Measure and improve performance with SEO, web, and demand teams • Translate complex technical capabilities into clear, compelling customer stories with Product Marketing • Develop content and messaging for integrated campaigns • Create campaign messaging, landing pages, email sequences, blogs, guides, and supporting assets • Support account-based marketing programs across priority accounts, industries, and buying groups • Develop and adapt personalized ABM content including landing pages, executive outreach, email sequences, case studies, and competitive content • Build scalable content personalization balancing relevance and production efficiency • Develop and continuously improve website messaging, product and solution pages, landing pages, nurture programs, campaign emails, and event communications • Test messaging and optimize web and demand experiences over time

🎯 Requirements

• 6+ years of content strategy with writing execution, ideally within cybersecurity • Exceptional writing and editing skills • Ability to make technical ideas clear, engaging, and persuasive • Strong understanding of SEO, search intent, content optimization, and organic growth • Experience developing content across the full buyer journey • Strong understanding of B2B buyers and complex purchasing decisions • Ability to collaborate with executives, Product Marketing, Communications, Demand Generation, Sales, and technical SMEs • Strong project management skills and ability to manage multiple content streams simultaneously • Comfortable in a fast-paced environment with shifting priorities • Genuine interest in cybersecurity • Ability to quickly understand technical concepts, market trends, and competitive dynamics • Writing samples demonstrating range in B2B technical content requested • Authorization to work in the United States without restriction • No current or future sponsorship requirement to work in the United States

🏖️ Benefits

• Competitive Health, Vision, Dental, and Life Insurance plans for eligible US employees • Robust 401k plan • Discretionary Time Off • Other minor perks • Competitive benefits for international employees according to local market standards and applicable country requirements • Equity participation available to employees globally, with program details varying by location and employment structure • Bonus offered