Martech Enablement Operations Lead

🕒 May 15

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Brightspeed

1001 - 5000 employees

Founded 2022

📡 Telecommunications

💰 $500M Private Equity Round on 2023-05

Telecommunications

Brightspeed is a fiber internet service provider that offers high-speed internet plans with no annual contracts or termination fees. They offer a variety of plans, including a 2 Gig plan for effortless streaming, gaming, video calling, and uploading and downloading, a 1 Gig plan for multiple high-bandwidth users, a 500 Mbps plan for HD streaming and competitive gaming, and a 200 Mbps plan for small households. Brightspeed emphasizes providing fast and reliable internet with transparent pricing, and they are focused on expanding connectivity to underserved areas. They offer special promotions such as three months of free service for new fiber customers.

📋 Description

• Serve as the end-to-end owner of the marketing technology ecosystem • Lead the design, execution, and optimization of marketing programs • Drive data insights & AI use cases for customer engagement experiences • Own and lead customer lifecycle marketing workstreams • Architect and optimize cross-channel customer journeys • Establish data architecture and governance practices • Act as the primary bridge between Marketing and IT • Drive roadmap and prioritization of Martech initiatives • Lead analyses to identify gaps and translate insights into practices

🎯 Requirements

• 8+ years of hands-on data analytics • Strong grasp of platform capabilities and limitations • Strategic mindset for scalable Martech solutions • Experience driving initiatives across cross-functional teams • Strong prioritization, planning, and delegation skills • Proven track record of delivering measurable outcomes • Excellent communication skills • Adaptable in fast-paced environments • Experience in the telecommunications industry or related fields (a plus) • Marketing Cloud Certification (strongly preferred) • Bachelor’s Degree in Business Administration, Marketing or related field

🏖️ Benefits

• Competitive compensation and comprehensive benefits • Health insurance • Retirement plans • Paid time off • Flexible work arrangements • Professional development • Employee assistance program • 401K plan with company match • Voluntary benefits

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