Senior Demand Generation Manager

Job not on LinkedIn

July 28

🤠 Texas – Remote

Although this job is listed in Texas, this company may be open to hiring remote in other states.

💵 $137k - $175k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

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CaptivateIQ

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Finance • Software as a Service (SaaS) • Enterprise

CaptivateIQ is a modern sales commission solution that helps businesses to significantly improve revenue performance. By automating and simplifying the entire commission process, it allows sales teams to focus on selling rather than administrative tasks. The platform offers tools for real-time visibility and analytics, which motivate sales representatives and offer insights to sales leaders. CaptivateIQ's solution is flexible, transparent, and designed to scale with growing businesses, offering features like AI-powered intelligence and SmartGrid™ technology. Notably, it caters to various industries such as financial services, manufacturing, media and entertainment, among others, providing a strategic advantage in managing and optimizing sales performance management initiatives.

201 - 500 employees

Founded 2017

💸 Finance

🏢 Enterprise

💰 $100M Series C on 2022-01

📋 Description

• CaptivateIQ is the leading Sales Performance Management solution, recognized by Forrester and G2, and trusted by customers including Affirm, Gong, and Figma. With solutions for Sales Planning and Incentives, we help revenue teams automate processes, hit revenue targets, and adapt with business change, ultimately driving efficient growth. It's time to rethink ROI - your return on incentives - with CaptivateIQ. • With backing from Sequoia, Accel, ICONIQ, Sapphire Ventures, and other leading investors, CaptivateIQ is on a mission to enable every company to improve their return on incentives and sales planning. • Come and see why Glassdoor and Comparably have recognized CaptivateIQ as a best place to work! • As a Senior Demand Generation Manager, you’ll be at the forefront of driving CaptivateIQ’s pipeline engine. You’ll lead the development and execution of full-funnel campaigns across channels—owning strategy, execution, and results. Reporting to the Director of Demand Generation, you’ll partner closely with sales, product marketing, corporate marketing, digital, and marketing ops to turn bold ideas into high-impact programs that generate and accelerate qualified pipeline. • This role is ideal for someone who takes full ownership — strategic and scrappy — with a strong bias to action and the ability to scale programs with both precision and creativity.

🎯 Requirements

• 4–6+ years of B2B demand generation experience, ideally in a high-growth, multi-product SaaS company • Proven track record of owning pipeline targets and delivering measurable results • Experience supporting segment-specific GTM strategies (e.g., ENT vs. MM) • Deep knowledge and ownership experience of multi-channel campaign execution, segmentation, and attribution • Data-driven mindset with expertise in tools like Salesforce, HubSpot, Google Analytics, and LinkedIn Campaign Manager • Strong communication skills and a bias for cross-functional collaboration • Creative and adaptable — knows when to follow Proven playbooks and when to invent new ones • Comfortable rolling up your sleeves and making things happen • Familiarity with AI tools to improve marketing efficiency, personalization, or campaign experimentation

🏖️ Benefits

• (US-ONLY) 100% of medical, dental, and vision covered including 75% for dependents • Flexible vacation days and quarterly mental health days so you can recharge • Enjoy a one-time expense on your 1-year work anniversary (to use for travel, home furnishings, fancy meal) • Annual stipends for professional development and caretaking • (US-ONLY) 401k plan to participate in and save towards the future • Newest Apple products to help you do your best work • Employee Resource Groups (ERGs) to support and celebrate the shared identities and life experiences of communities within CaptivateIQ. ERGs directly support our company-wide DEI goals as a space for developing and retaining diverse talent