Associate Marketing Manager

🕒 October 8

🏄 California – Remote

🏄 California – Remote

💵 $52k - $83.2k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎡 Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Cengage Group

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

📚 Education

🛍️ eCommerce

☁️ SaaS

💰 Private Equity Round on 2023-06

Education • eCommerce • SaaS

Cengage Group is a global education technology company dedicated to enhancing learning experiences. With over 100 years of service, Cengage provides affordable and high-quality digital products and services that help learners become job-ready. Their offerings support various educational goals, including reskilling, upskilling, degree attainment, and language learning, ensuring access to quality education for individuals of all backgrounds and abilities.

📋 Description

• Develop and implement marketing plans aligned with Cengage's goals • Collaborate with cross-functional teams to deliver results through alignment • Analyze market trends and determine strategic opportunities • Implement and manage innovative marketing strategies • Support internal and external communications through technology • Provide effective support to the marketing team to help achieve objectives

🎯 Requirements

• BS or BA in Marketing, Communications, Business, or a related field • Ability to effectively manage multiple priorities • Proficiency in market analysis and strategy development • Self-motivated with a strong focus on responsiveness • Highly organized with attention to detail • Outstanding written, verbal, and presentation skills • Positive, collaborative approach with strong interpersonal skills • Passion for digital education and positive customer outcomes • Experience with B2B and B2C marketing • Ability to lead cross-functional or group projects • Experience optimizing and automating marketing processes and campaigns • Multiple years of experience in marketing roles • Practical experience with eCommerce and online customer acquisition strategies • Proficiency with Salesforce Pardot, Amplitude, Google Analytics, and WordPress • Proficiency with Adobe Creative Suite and email service platforms • Proficiency in Microsoft Office Suite • Knowledge of government education funding • Experience delivering campaigns across a variety of marketing channels • Experience using AI tools to support marketing and other professional functions • Channel marketing experience • Product marketing experience

🏖️ Benefits

• Discretionary incentive bonus program with a 5% annual individual target (not guaranteed) • Comprehensive Total Rewards package • Reasonable accommodations for qualified individuals with disabilities