Paid Social Strategist

November 19

🗽 New York – Remote

Although this job is listed in New York, this company may be open to hiring remote in other states.

💵 $78k - $88k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

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Code3

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Advertising • Marketing

Code3 is a digital marketing agency that specializes in creating connections, igniting creativity, and fueling commerce to propel business growth. With expertise in paid search, paid social, streaming and online video, and more, Code3 offers comprehensive solutions to enhance brand and creative strategy. Their services include scalable creative production, tech and web development, and influencer strategy, providing a full-stack solution for brands to drive growth, especially on platforms like Amazon. Code3 focuses on industries such as Food & Beverage, Retail & Fashion, and Home & Entertainment, tailoring their strategies to each unique sector. The agency prides itself on integrating technology and data-driven strategies to exceed client goals, making them a partner in brand growth and recognition.

201 - 500 employees

Founded 2013

📋 Description

• Develop full funnel paid social strategies that align with client objectives, encompass marketplace trends, and adhere to best practices • Proficient in building out tactical strategy, platform selection, audience building, content mapping and flight recommendation • Ability to source, pull and compile competitive, marketplace, platform, audience and campaign performance research that guides media plan strategy • Establish and evolve your clients’ paid social strategy, including but not limited to: Learning Agendas, A/B Testing, Pixel Tagging & Event Management, client KPI and goal setting, campaign and audience optimizations • Analyze multi-platform campaign performance to provide detailed insights, key learnings and recommendations • Act as a trusted touch point with our clients, platform partners & cross-functional teams regarding campaign strategy within the respective vertical • Prepares and presents strategic / tactical plans and recommendations and is comfortable sharing with the clients and internal team members • Maintain open and productive communications with platform partners, ensuring our campaigns are of the highest standard

🎯 Requirements

• Minimum of 3+ years of experience in paid social media buying and planning • Experience in paid social planning and buying across at least 2 social platforms such as Meta, TikTok, Pinterest, Snapchat, YouTube, etc. • Demonstrated critical thinking ability and appetite to learn additional social platforms and other media channels • Excellent communication skills, both written and verbal, with the ability to articulate complex ideas to clients and internal teams • Ability to take initial direction, then transition to a more independent work style • Excel skills: comfort with pivot tables and large datasets is a must • Proven ability to navigate client communication with senior stakeholders • Certifications in digital marketing and/or social media strategy are a plus (Meta Blueprint Buying and Planning Certifications, Snap Focus, Google Analytics Certification, etc.) • Ecommerce, Luxury, or Fashion experience is a plus

🏖️ Benefits

• Full medical, dental, and vision benefits as well as generous retirement program • Thoughtful parental leave and return program • Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December • Ongoing learning and development opportunities • Commitment to transparent DEIB practices