
2 - 10 employees
âïž SaaS
đŁ Marketing
đ€ Artificial Intelligence
SaaS âą Marketing âą Artificial Intelligence
Cruva is an AI-powered SaaS platform that helps brands and agencies scale TikTok Shop affiliate programs. It provides TikTok Shopâspecific creator discovery, automated outreach, full-pipeline CRM for managing samples and content, private creator communities, competitor intelligence, and cross-channel âhaloâ measurement to attribute revenue beyond affiliate clicks. Cruva is built for high-volume affiliate activation and measures creator-driven GMV and downstream impacts on paid ads, branded search, and site/retail sales.
đ July 27
đ North America â Remote
đ” $180k - $220k / year
â° Full Time
đŽ Lead
đ Growth Marketing
đ» Ghost score 18%
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2 - 10 employees
âïž SaaS
đŁ Marketing
đ€ Artificial Intelligence
SaaS âą Marketing âą Artificial Intelligence
Cruva is an AI-powered SaaS platform that helps brands and agencies scale TikTok Shop affiliate programs. It provides TikTok Shopâspecific creator discovery, automated outreach, full-pipeline CRM for managing samples and content, private creator communities, competitor intelligence, and cross-channel âhaloâ measurement to attribute revenue beyond affiliate clicks. Cruva is built for high-volume affiliate activation and measures creator-driven GMV and downstream impacts on paid ads, branded search, and site/retail sales.
âą Own the full growth funnel: paid acquisition, SEO, content marketing, email and lifecycle, and conversion optimization. âą Build and own the growth roadmap, including experiments, channel mix, and prioritization. âą Define and track the metrics that matter: CAC, LTV, activation rates, and pipeline contribution. âą Work closely with sales, product, and customer success to close the loop between acquisition and retention. âą Hire and lead a small growth team as we scale.
âą You have built growth programs before, not just managed them. âą Comfortable in the data, comfortable writing copy, and comfortable talking to customers to understand why they buy. âą You do not need a team around you to get started. âą Track record of building SEO, paid, or content programs that drove measurable, compounding results. âą Familiarity with ecommerce, DTC brands, or TikTok Shop is a strong plus.
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