Social Media, Content Specialist

Job not on LinkedIn

🔥 13 hours ago

🇨🇦 Canada – Remote

💵 $57.2k - $71.5k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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CWB Group

WebsiteLinkedInAll Job Openings

51 - 200 employees

📚 Education

🏭 Manufacturing

📋 Compliance

Education • Manufacturing • Compliance

CWB Group is a Canadian organization dedicated to advancing the welding and joining industry through comprehensive certification, education, training, resources and advocacy. The organization offers company and inspector certification, ISO registration support, welding education and micro-credential courses, accredited welder testing and examination centres, directories of certified companies/inspectors/consumables, applied research, consulting, conferences, and industry resources. CWB Group supports employers and professionals in maintaining welding compliance, standards, and best practices and operates from Milton, Ontario.

📋 Description

• Own and manage CWB Group's organic social media presence across LinkedIn, Instagram, Facebook, and YouTube • Maintain a consistent publishing cadence and brand voice across social channels • Build and maintain monthly content calendars aligned with campaigns, launches, events, thought leadership programs, and business priorities • Monitor brand and industry mentions, engage with the community, and flag reputational or compliance concerns • Track platform changes, algorithm updates, and emerging formats and recommend tests • Support paid social advertising campaigns, including audience targeting, creative assets, and A/B testing • Concept, script, shoot, and edit short-form and long-form video content • Create video assets for product and service promotions, client success stories, industry commentary, and campaigns • Maintain branded motion graphic templates, lower-thirds, and animated elements • Coordinate third-party production contractors as required • Monitor comments, mentions, and messages; direct users to relevant webpages or coordinate responses with Client Success • Provide photography and videography coverage at events, sponsorships, trade shows, and community events • Plan event content strategies and capture plans • Publish live and near-live social content during events • Edit and publish post-event highlight videos, photo galleries, and recap content • Track, analyze, and report monthly social media performance metrics • Recommend improvements to the Marketing Manager and Senior Manager of Marketing Strategy & Brand

🎯 Requirements

• Post-Secondary education or equivalent • 3–5 years of progressive social media marketing experience • At least one year of experience in a B2B or professional services environment • Video editing skills for social media distribution using tools like Adobe Premier, CapCut, Instagram Edits, Munch or others • Basic graphic design and content creation skills, including Canva and/or Adobe Creative Suite products • Experience with social media scheduling and analytics tools including Sprout Social or Hootsuite • Working knowledge of LinkedIn Campaign Manager and/or Meta Business Suite for support and monitoring of paid placements • Approximately 5% travel required within Canada • Social Media program and/or courses considered an asset • Bilingual in English and French considered an asset

🏖️ Benefits

• Comprehensive medical benefits for you and your dependents • Flexible work schedule • RRSP and pension program • Structured career development • Education and training opportunities • Remote, work-from-home arrangement