Senior Product Manager

🕒 6 days ago

🇺🇸 United States – Remote

💵 $77.5k - $130k / year

⏰ Full Time

🟠 Senior

✅ Product Manager

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DealerOn

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2004

🚘 Automotive

📣 Marketing

☁️ SaaS

💰 Private equity on 2020-02

Automotive • Marketing • SaaS

DealerOn is a digital marketing and software provider for automotive dealerships across North America. It offers the Cosmos website platform and a suite of services including responsive websites, automotive SEO, precision-targeted digital advertising, digital retailing, personalization, automation, lead generation, listings management, reporting & analytics (GA4-powered), compliance (consent and accessibility) and AI solutions (DealerOn Sidekick, OnPrompt). DealerOn serves independent dealers and multi-rooftop dealer groups, emphasizes lead generation and conversion optimization, and states it helps over 7,000 car dealers sell more cars more profitably.

📋 Description

• Shape the product roadmap around company goals and customer needs • Use market trends, competitive insights, customer research, and product data to drive feature prioritization • Balance short-term delivery with long-term platform scalability and product vision • Lead initiatives improving customer experience, product adoption, operational efficiency, and revenue • Build and test working prototypes with dealers and internal stakeholders • Use AI to accelerate research synthesis, competitive analysis, requirements drafting, and documentation • Define, scope, and measure AI-powered product capabilities, including success criteria, evaluation approaches, accuracy and reliability thresholds, and cost • Define requirements for DealerOn products connecting with AI through protocols such as MCP, partnering with Engineering on data and capabilities exposed to users and agents • Assess where AI creates value and introduces risk before recommending it for the roadmap • Lead collaboration across Engineering, UX, Marketing, Sales, Customer Success, Support, and Operations from concept through launch • Write requirements, user stories, acceptance criteria, and process flows • Facilitate backlog refinement, release planning, and release readiness • Partner with Engineering on performance and implementation trade-offs • Drive launches through validation, stakeholder communication, enablement, and post-release analysis • Define success metrics, instrumentation, and KPI tracking with Engineering and Data teams • Monitor adoption, engagement, conversion, and retention to identify improvement opportunities • Collaborate with UX on customer interviews, workflow analysis, usability testing, and feedback synthesis • Build knowledge of dealership operations, automotive retail workflows, digital marketing, and agency workflows • Translate qualitative and quantitative research into unmet needs, workflow improvements, and scalable product opportunities

🎯 Requirements

• Bachelor's degree or equivalent professional experience in Business, Technology, Marketing, Engineering, Computer Science, or a related field • 6+ years of SaaS product management experience, including leading complex initiatives in Agile environments • Technical product management experience, with a working understanding of how websites are built and rendered • Hands-on experience using AI tools such as Claude, ChatGPT, Lovable, Figma AI, etc. to build prototypes, automate workflows, and accelerate product work • Experience defining or contributing to AI-powered product features, including setting success criteria and evaluating output quality, accuracy, and reliability • Strong command of discovery, prioritization, requirements, and success metrics across the full product lifecycle • Proven ability to influence cross-functional stakeholders, with strong analytical, communication, and organizational skills • Ability to manage multiple concurrent initiatives and competing priorities • Track record of data-informed decisions using tools such as GA4 and Pendo • Proficiency with product management tooling such as Jira, Confluence, or Miro • Comfort leading independently through ambiguity in a fast-paced environment • Successful candidate must pass a background check as a condition of joining the team • Preferred: Experience in automotive retail technology, dealership software, digital retailing, CMS platforms, CRM platforms, or automotive marketing solutions • Preferred: Understanding of HTML, CSS, semantic HTML5, and structured data (Schema.org/JSON-LD) • Preferred: Familiarity with consumer shopping journeys, lead funnels, conversion optimization, and attribution • Preferred: Experience defining requirements for MCP-based integrations or AI agent experiences • Preferred: Formal product management training or certifications such as Pragmatic, Product School, CSPO, or similar

🏖️ Benefits

• Medical, dental and vision insurance • Company matched 401K plan • Flexible PTO + Sick Leave • 6 weeks paid Parental Leave • 8 Paid National Holidays • Company-paid basic Life Insurance • Voluntary supplemental Life Insurance • Voluntary long-term/short-term disability insurance • Voluntary Pet Insurance • Optional Healthcare/Dependent Care FSA Account